You Must Write a Book

Build Your Brand, Get More Business, and Become the Go-To Expert
Author: Honoree Corder,Hal Elrod
Publisher: Honoree Enterprises Publishing, LLC
ISBN: 9780996186186
Category:
Page: N.A
View: 2009

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THE SINGLE BEST TOOL EVERY ENTREPRENEUR NEEDS TO BUILD, BOOST, AND GROW THEIR BUSINESS. Beyond technology, software, social media networks, even advertising and marketing campaigns, the biggest and best tool you'll ever have in your belt is a book with your name on the cover. Authority and Credibility-Nothing establishes your authority faster or better, making it easier to attract investors, clients, and customers. Brand recognition-Nothing makes your name and your brand easier to recognize, giving you greater reach with no additional overhead. The ultimate business card-We're hard-wired to hold on to books, to keep and care for them, and to share them with others. When's the last time someone did that with your business card? You Must Write a Book introduces you to these concepts, and digs further-revealing not only the benefits of how a book can help you to build and grow your business and your brand, but how you can put your ideas on the page. You'll learn: Why a book matters to your business Pre-planning and strategic thinking, before putting even the first word on the page How to write your book by committing to only a few words per day How to hire ghostwriters or other professionals to get your ideas on the page, without writing a word The steps for launching your book like a champ Marketing plans-both for your book, and using your book to market yourself and your business You'll also learn from the masters-gain insight from some of the most advanced thinkers in publishing, so that you can skip level one and build from their success. Get in on the wisdom from thought leaders such as Hal Elrod, Bryan Cohen, Pat Petrini, J.A. Huss, Steve Scott, James Altucher, Kevin Tumlinson, and many more. Honoree Corder is the author of Tall Order!, Prosperity for Writers, and many more volumes, and Hal Elrod's business partner in The Miracle Morning series. She is a coach and consultant working with high profile entrepreneurs and businesses, guiding them into some of the best decisions they've ever made. In You Must Write a Book, she has culled together some of the finest examples of publishing and marketing wisdom available, from some of today's most successful and influential masters. IF YOU ARE LOOKING FOR A SINGLE TOOL TO ACHIEVE NEXT-LEVEL SUCCESS, PICK UP YOUR COPY OF 'YOU MUST WRITE A BOOK' RIGHT NOW!"

Getting to Like

How to Boost Your Personal and Professional Brand to Expand Opportunities, Grow Your Business, and Achieve Financial Success
Author: Jeremy Goldman,Ali Zagat
Publisher: Red Wheel/Weiser
ISBN: 1632659514
Category: Business & Economics
Page: 256
View: 2545

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In the last decade alone, the face and nature of the job market has evolved dramatically. It’s now a given that personal branding will have a significant impact on your professional opportunities. It’s not an exaggeration that your brand and reputation could make—or break—your career. In order to connect with new employers and clients and transform your potential into success, you need to establish your unique digital identity, build strong relationships with your audience(s), and gain visibility for all the right reasons. Getting to Like is a practical, actionable guide to anticipating and staying one step ahead of the curve—and your competition. Each chapter provides specific examples for effective communication and engagement, including: • Strategies for both in-person and digital channels. • Interviews, case studies, and advice from branding and marketing experts. • Specific guidelines for successfully navigating the most essential platforms. It’s a crowded, competitive marketplace out there. Getting to Like will help you stand out, make your voice heard, and take those crucial steps toward future-proofing your career.

Going Social

Excite Customers, Generate Buzz, and Energize Your Brand with the Power of Social Media
Author: Jeremy Goldman
Publisher: AMACOM Div American Mgmt Assn
ISBN: 0814432557
Category: Business & Economics
Page: 294
View: 4990

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Terrified by Twitter? Fearful of Facebook? Goldman, social media expert and assistant v-p of Interactive Communications for iluminage inc., rides to the rescue with this comprehensive guide to social media strategy, execution, and engagement for newbies.

Ideas, Influence, and Income

Write a Book, Build Your Brand, and Lead Your Industry
Author: Tanya Hall
Publisher: Greenleaf Book Group
ISBN: 1626345155
Category: Business & Economics
Page: 224
View: 5503

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A comprehensive guide to writing, publishing, and launching your book—and monetizing your content ​Are you considering writing a book to boost your visibility and credibility? Or just trying to figure out how to use the book you already have to build more influence and income? No matter where you are in the process, Ideas, Influence, and Income is your field guide to using a strategic and successful publishing experience as the groundwork for a larger plan to monetize your content. Designed for experts and thought leaders and written by Greenleaf Book Group CEO Tanya Hall, this book will teach you how to • Get clarity on your message and audience • Develop your manuscript and choose a publishing option • Build your author platform and presence through social media, publicity, influencer marketing, and partnerships • Launch your book with the bang that it deserves • Use the content you’ve developed to create new income streams beyond the book These are the tools and strategies Hall has used to launch the 1000+ titles represented by Greenleaf Book Group, an independent publishing company that has made the Inc 500/5000 Fastest Growing Companies in America list seven times. A book is the holy grail of content marketing, and approaching it strategically from the outset ensures a return on the time, energy, and money behind it. Ideas, Influence, and Income is a must-have resource for authors seeking a smarter way to get the most out of publishing.

How to Write a Book That Sells You

Increase Your Credibility, Income, and Impact
Author: Robin Colucci
Publisher: ArchwayPublishing
ISBN: 1480802069
Category: Language Arts & Disciplines
Page: 250
View: 6125

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More than eighty percent of Americans believe they should write and publish a book, but less than one percent actually does so. In How to Write a Book That Sells You, author Robin Colucci guides coaches, consultants, and entrepreneurs in writing and publishing a book that can become a power tool in their businesses. The steps presented in this guide seek to help you avoid or handle most of the blocks, distractions, and misunderstandings that prevent people from becoming authors. It teaches you how to excavate your most radical, leading-edge ideas and write a book that excites your audience and expands your impact. If you are serious about creating a book that doesnt limp across the finish line, you need Robin Coluccis How to Write a Book That Sells You. It is the perfect launching pad to craft and create a book that generates superb credibility, connects you with your target audience, and seeds your financial empire. This is a title that delivers what it says. ~ Judith Briles, Author YOU: Creating and Building Your Author and Book Platforms Robin Coluccis How to Write a Book That Sells You shows readers the steps to write a book that builds credibility, influence, and drives readers to buy. A must read for anyone who wants to profit beyond book sales. ~ Jill Lublin, 3x best selling author. Visit publicitycrashcourse.com/freegift Whether youre just a beginner or a seasoned author, How to Write A Book that Sells You is required reading for success in todays electronically evolving market. ~ Michael R. Drew, Promote A Book, 79 Consecutive Wall Street Journal, USA Today & New York Times best-sellers

The Highly Paid Expert

Turn Your Passion, Skills, and Talent Into a Lucrative Career by Becoming the Go-To Authority in Your Industry
Author: Debbie Allen
Publisher: Red Wheel/Weiser
ISBN: 1601634420
Category: Business & Economics
Page: 288
View: 3338

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Today, no matter what industry you're in, it's becoming more and more difficult to stand out from the competition and get the sale when prospects aren't as loyal as they used to be. How do you get prospects' attention when they are often swayed by price rather than quality? The key is to become recognized as the go-to expert in your industry, someone whom others actively seek out for top-notch information. Th expert industry has been shrouded in myth and mystery for far too long. The Highly Paid Exert finally reveals exactly how you can make a difference sharing your knowledge and get paid top dollar while doing so.

Branding Is Sex: Get Your Customers Laid and Sell the Hell Out of Anything


Author: Deb Gabor
Publisher: Lioncrest Publishing
ISBN: 9781619614277
Category: Business & Economics
Page: 202
View: 9534

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If you hate making money and the feeling of a mind-blowing, toe curling orgasm-stay far away from this book. In "Branding is Sex," brand dominatrix Deb Gabor explains how proper brand positioning gets your customers in the mood. In just seven short and sweet chapters, Deb covers these juicy topics and more: How the most successful brands in the world get their customers laid How to never fail The Bullshit Test Who your brand should hop in the sack with (and it's not who you think) Don't rot in the brand graveyard like Blackberry, Oldsmobile, Circuit City, Compaq, Blockbuster Video, and Pets.com. Get your sexy back and move from being "just friends" with your customers to being long-term "friends with benefits." "Branding is Sex" provides you with a concrete foundation and a basic how-to plan for building or re-igniting your brand without needing a PhD.

Make It Rain!

How to Use the Media to Revolutionize Your Business & Brand
Author: Areva Martin
Publisher: Center Street
ISBN: 1478989866
Category: Business & Economics
Page: 272
View: 8551

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What if you could get in front of millions of prospects with the avid endorsement of famous influencers--without spending a dime? It's happening right in front of you every day. Guest experts on TV, radio, podcasts, blogs, and live streaming are getting local and national exposure for their business and brand that they could never have afforded to reach with ads. For a decade, Areva Martin has used the media to build a huge platform that expanded the influence and power of her brand exponentially. Media appearances on Dr. Phil, Anderson Cooper 360, The Doctors, CNN, MSNBC, FOX, and more have virtually eliminated the need of a marketing budget for her thriving law firm and non-profit organization, while securing her place as one of America's most sought after thought leaders. In Make It Rain! Areva breaks the silence to reveal what insiders know about the power of media appearances to revolutionize a business and brand and get your core message out to the people who need it most. You'll learn how to: Match your brand to the right audience and media venues Craft pitches producers can't resist Jump on breaking news shows Pivot and speak in soundbites like the pros Amplify every interview with social media Turn appearances into platform and become a rainmaker Never before have there been more ways to build a presence that matters. Whether you are the executive of a corporation, the author of an upcoming book, the owner of a rapidly growing small business, or the public face of a local nonprofit or association, if you have a business to build or people you want to help, nothing beats using the media to create the visibility, influence, and power you need. Are you ready to Make It Rain!?

StartupPro: How to set up and grow a tech business


Author: Martin Zwilling
Publisher: Packt Publishing Ltd
ISBN: 1783001437
Category: Business & Economics
Page: 236
View: 5315

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If your find yourself daydreaming about your own business and not just your next promotion, this book will help you shape your ideas as you begin your enrepreneurial journey.

Your Brand, The Next Media Company

How a Social Business Strategy Enables Better Content, Smarter Marketing, and Deeper Customer Relationships
Author: Michael Brito
Publisher: Que Publishing
ISBN: 0133480135
Category: Business & Economics
Page: 272
View: 9293

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Content is still king–and if you’re a brand marketer, you need to start thinking like a media company, too. Your Brand, The Next Media Company brings together the strategic insights, operational frameworks, and practical approaches for transforming your brand into a highly successful media company. There is a content and media surplus in the marketplace, and there is an attention deficit in the minds of consumers today. Their lives are dynamic and completely unpredictable. They are highly influential and aid their peers down the purchase funnel using organic conversations about the products they care about and the ones they don’t. In order to reach these consumers, brands must create recent, relevant, and game changing content to break through the clutter and successfully change their behavior. Social business pioneer Michael Brito covers every step of the process, including: Understanding the unpredictable nature and dynamic behaviors of the social customer Deploying social business strategies that will help facilitate the change from brand to media company Building a content organization and setting the stage for transformation Creating a real-time command center that will help facilitate reactive and proactive content marketing Creating a centralized editorial team that will drive content strategy, governance, and cross-team collaboration Building the content supply chain (workflows for content ideation, creation, approval, distribution, and integration) Enabling customers and employees (brand journalists) to feed the content engine Developing your content strategy that can be executed across paid, earned, and owned media content Transitioning from “brand messaging” to a highly relevant content narrative Evaluating the content marketing vendors and software platforms vying for your business Along the way, Brito presents multiple case studies from brand leaders worldwide, including RedBull, Oreo, Tesla Motors, Burberry, Sharpie, and Pepsi—delivering specific, actionable, powerfully relevant insights you can act on to begin the transformation from brand to media company.

How to Write a Book in a Week

A 7 Step Guide to Writing and Self Publishing for Entrepreneurs and Non-Writers
Author: Marie Stern,Esther Jacobs
Publisher: Createspace Independent Publishing Platform
ISBN: 9781539954514
Category:
Page: 94
View: 1158

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Is this the year you are finally going to share your message with the world? Don't let the idea of having to write a book hold you back. It's easier than you think, and you don't even have to actually write the book yourself... Never thought about writing a book? Maybe you should consider it! Publishing a book will give you expert status, help spread your message and increase sales of your other products and services. It may even kick-start or boost your public speaking career. Writing, publishing and promoting a book has never been easier. You can do it in a week. This guide will teach you: The best kept secrets to a quick start for writing, promotion and sales Smart writing process hacks Alternatives to writing the book yourself Self-publishing The keys to launching a successful book, superfast "I just published my book. What I haven't been able to achieve in the past three years I did in just 7 days!" Chris About the authors Esther Jacobs (The Netherlands, 1970) is an international (TEDx) speaker and author. Esther has given over 1000 keynotes and is (co)author of 21 books. Her workshops have helped over 400 entrepreneurs to write their book. The NO EXCUSES LADY helps leaders and entrepreneurs to transform their challenges into opportunities. Marie Stern (Germany, 1982) is an "Amazon Self-Publishing Ninja." She authored 7 bestselling Amazon books, even though she wasn't even good at writing in school. However, she spent many hours browsing and reading in bookstores, discovering the secret behind successful books. As a former data mining analyst, she knows how important research is and how to find structure in any process. Marie helped many non-writers have their book written and likes to share her best knowledge on how to self-publishing and sell books. Esther and Marie met at a conference, where they were giving a book writing workshop. They decided to write this book in just one day, using their own tested method. And now they're inviting you to try it, too!

Helping Women Succeed In Business

Everything You Need to Know to Achieve Your Career Goals
Author: Nina Baldwin
Publisher: BookBaby
ISBN: 1483520536
Category: Business & Economics
Page: 238
View: 7847

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Are you tired of being overlooked? Are you ready to move up the ladder and impress the world? Then join Nina Baldwin as she reveals what you must know to succeed in the business world. As a COO in major restaurant franchises, she has worked with everyone from presidents to waiters; she's seen the good, the bad, and the ugly of business, and now she offers practical and pertinent advice based on her personal experiences.

The Book Marketing Expert

Book Marketing Made Easy 2013 edition!
Author: Penny Sansevieri
Publisher: BookBaby
ISBN: 1626750254
Category: Reference
Page: 229
View: 7092

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Ready to sell books by the truckload? This marketing book is a compilation of one of the industry's hottest newsletters: The Book Marketing Expert. It's packed with literally thousands of marketing tips, articles, and shortcuts to selling thousands book books! Here's what's inside: Amazon hacks: how to get more out of your Amazon page and sell more books. How to get more reviews for your book. Selling on Pinterest Turning your website into a 24/7 sales machine ...and much, much more!

Vision to Reality

How Short Term Massive Action Equals Long Term Maximum Results
Author: Honorée Corder
Publisher: N.A
ISBN: 9780984796786
Category: Self-realization
Page: 122
View: 5154

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Honoree Corder, creator of the phenomenal groundbreaking STMA (Short Term Massive Action) Coaching Program, shares the principles and tools she's studied, coached, and lived for more than 20 years in this practical and inspiring guide that will help any aspiring person get from where they are to where they want to be. Vision to Reality will teach how to increase efficiency and effectiveness, overcome challenges, increase productivity, live with passion and purpose, and turn wildest visions into true reality. Not merely a collection of good ideas, this book spells out the steps used by successful men and women to transform their daily actions into the life of their dreams. With daily practical application, Honoree's formula for success will transform and life beyond wildest dreams "

30-Day Author

Develop a Daily Writing Habit and Write Your Book in 30 Days (or Less)
Author: Kevin Tumlinson
Publisher: Createspace Independent Publishing Platform
ISBN: 9781530234585
Category:
Page: 92
View: 6873

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Need to write a book, but don't want to spend years doing it? What if you could do it in 30 days or less? Learn how to develop a daily writing habit. Learn how to determine the length of your book. And learn what to do with your book when it's done-including editing, layout, cover design, and even marketing. 30-Day Author is a treasure trove of information for the will-be author. Whether you are a public speaker, coach, consultant, or just someone with a great story to tell, get your non-fiction book or novel written fast and on shelves in no time. Kevin Tumlinson is a prolific author, host of the Wordslinger Podcast, and co-host of the Self Publishing Answers Podcast. Every week, Kevin helps new authors learn more about the craft and the business of writing, publishing, and selling books. In this guide, Kevin breaks down his formula for writing a book in 30 days or any other timeframe you want, and gives you the foundation for marketing that book while developing a daily writing habit that will serve you for the rest of your career. Read 30-Day Author today and get started on producing the book you've been daydreaming about.

It

A Novel
Author: Stephen King
Publisher: Berkley
ISBN: 9780451169518
Category: Fiction
Page: 1093
View: 9148

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More information to be announced soon on this forthcoming title from Penguin USA

Getting Clients and Keeping Clients for Your Service Business

A 30-Day Step-by-Step Plan for Building Your Business
Author: M. D. Weems
Publisher: Atlantic Publishing Company
ISBN: 1601380445
Category: Business & Economics
Page: 288
View: 3161

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Many books are written on how to attract more business for retail stores or new products, but this is the only book written for the small business service provider. Whether you are an attorney, doctor, accountant, consultant, personal trainer, insurance agent, Web or computer consultant, graphic designer, dentist, landscape or pool caretaker, professional cleaner, wedding planner, tree trimmer, caterer, or pet sitter, this book is for you. The truth is unless you keep a steady stream of clients coming through your doors, you will never be as successful as you would really like to be. If you're great at working with clients and you do an excellent job of providing your services, you have the capability to turn your service business into a highly profitable firm, easily. If you are like most small business service providers, getting and keeping new clients is hard work and takes up most of your time. And it is a big challenge. Yet this was not the reason you went into business. You went into business to assist your customers and make a financially rewarding business for yourself. This new book will guide you back to your original goals for going into business while making your life easier. Developing a low-cost proven marketing system doesn't have to be difficult or time consuming. This book details the principles and practices of marketing for the professional service business. In 30 days or less, you will be so successful in attracting all the business you will ever need that you can select the clients you want to serve. This specialized book will demonstrate methodically how to market and promote your services easily, inexpensively, and most important profitably. You will learn how to find new business clients quickly and keep existing ones satisfied by selling client based solutions and services by putting technology and low-cost marketing devices into place that take little or no time on your part. You will learn to develop a marketing plan with hundreds of practical marketing ideas to help successful service providers attract new clients and increase business with existing ones. Atlantic Publishing is a small, independent publishing company based in Ocala, Florida. Founded over twenty years ago in the company presidentâe(tm)s garage, Atlantic Publishing has grown to become a renowned resource for non-fiction books. Today, over 450 titles are in print covering subjects such as small business, healthy living, management, finance, careers, and real estate. Atlantic Publishing prides itself on producing award winning, high-quality manuals that give readers up-to-date, pertinent information, real-world examples, and case studies with expert advice. Every book has resources, contact information, and web sites of the products or companies discussed.