Typographic Web Design

How to Think Like a Typographer in HTML and CSS
Author: Laura Franz
Publisher: John Wiley & Sons
ISBN: 9781119976875
Category: Computers
Page: 336
View: 461

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Gives an understanding of typographic principles, as well as the HTML and CSS skills needed to implement them on the web. All chapters includes a lesson.

Fluid Web Typography

Author: Jason Cranford Teague
Publisher: New Riders
ISBN: 9780132104791
Category: Computers
Page: 264
View: 9502

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The type that designers use can say as much to their audience as the actual words on the page. But until now, Web designers have had an extremely limited palette of typefaces from which to choose -- essentially, Arial (yawn), Times (yawn), and Georgia (yawwwwwn). Design is about overcoming the limitations of a medium, and Web design is no different. In this book, Jason shows Web designers how to apply the principles of fluid typography, Web-safe fonts, downloaded fonts, and type on images to create robust scalable designs without resorting to type in images or Adobe Flash.

Typography: Practical Considerations And Design Patterns

Author: N.A
Publisher: Smashing Magazine
ISBN: 3944540778
Category: Computers
Page: 141
View: 6216

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Typography is a very powerful design element. Whenever we have a typographic system in place, we can use it to structure content, communicate ideas and even enhance meaning. However, employing it in a way that masters that delicate balance between being unobtrusive (catering for a pleasant reading experience) and engaging enough (keeping the reader’s interest on a page) can be quite a challenge. With the help of this eBook, you can learn how to train and sharpen your eyes to recognize specific typographic details which will be sure to guide you in your own projects and make it easier for you to make design decisions. After an initial stroll through type terminology and classification, this eBook reflects on the quality of fonts (including web font providers, of course) and explores typographic design patterns as well as current practices. These practical considerations and a plethora of real-world examples are bound to be a valuable companion throughout your adventures when designing with type. TABLE OF CONTENTS: Understanding The Difference Between Type And Lettering Making Sense Of Type Classification (Part 1) Making Sense Of Type Classification (Part 2) A Critical Approach To Typefaces Taking A Second Look At Free Fonts Dear Web Font Providers Typographic Design Patterns And Current Practices (2013 Edition) Creating Exciting And Unusual Visual Hierarchies Type Makes A Difference: An Exploration Of Type-Focused Websites

Basics Typography 02: Using Type

Author: Michael Harkins
Publisher: Bloomsbury Publishing
ISBN: 2940447276
Category: Design
Page: 184
View: 6594

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Basics Typography 02: Using Type is a wide ranging and practical guide to typography. The book starts with an exploration of how to define type, where it is found and its many different uses. It goes on to examine layout and practice within a graphic design context, teaching designers how to work with type through specific projects and student exercises. Highly illustrated, this title contains images of historically important work alongside many examples from contemporary design studios. A helpful running glossary and examples of successful student and professional work make this an esential handbook for students of graphic design and visual communication.

Typographic Design

Form and Communication
Author: Rob Carter,Philip B. Meggs,Ben Day,Sandra Maxa,Mark Sanders
Publisher: John Wiley & Sons
ISBN: 1118715764
Category: Architecture
Page: 352
View: 4593

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"Provides a comprehensive overview of every aspect of designing with type"--

The New Web Typography

Create a Visual Hierarchy with Responsive Web Design
Author: Stephen Boss,Jason Cranford Teague
Publisher: CRC Press
ISBN: 1315318873
Category: Computers
Page: 244
View: 3008

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With a vast selection of typefaces now available, there is no excuse for using boring typography in web design. The New Web Typography: Create a Visual Hierarchy with Responsive Web Design shows you how to implement web-safe fonts to create visually appealing and multi-browser-friendly websites while encouraging you to develop designs that express your own unique typographic voice. This book discusses general principles for choosing typefaces for on-screen display and tips for creating a visual hierarchy that works on monitors, tablets, and smartphones. It shares some of the authors’ personal experiences to illustrate situations where one font would be more effective than another in giving readers an optimized experience that includes quick download times and an overall aesthetically pleasing presentation. Since good typography is good web design, font selection is a critical aspect of web design. The New Web Typography is more than a simple overview of web typography. It provides practical advice and examples that help you make good decisions in choosing fonts for web design.

Mastering Type

The Essential Guide to Typography for Print and Web Design
Author: Denise Bosler
Publisher: Simon and Schuster
ISBN: 1440313717
Category: Design
Page: 240
View: 3739

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Good Design, Down to the Letter Packages on store shelves, posters on building walls, pages of a website—all contain information that needs to be communicated. And at the heart of that communication is type: visually interesting, interactive, expressive and captivating. Each letter must come alive; therefore, each letter must be carefully crafted or chosen. A solid foundation in typography, as well as an understanding of its nuances, will help you optimize your visual communication—in whatever form it takes. By breaking down the study of type into a systematic progression of relationships—letter, word, sentence, paragraph, page and screen—award-winning graphic designer and professor of communication design Denise Bosler provides a unique and illuminating perspective on typography for both print and digital media and for designers of all skill levels. Through instruction, interviews and real-world inspiration, Mastering Type explores the power of each typographic element--both as it stands alone and as it works with other elements--to create successful design, to strengthen your skill set and to inspire your next project.

Photoshop 7/ImageReady for the Web

Hands-on Training
Author: Lynda Weinman,Jan Kabili
Publisher: Peachpit Press
ISBN: 9780321112767
Category: Computers
Page: 591
View: 9988

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Explains how to create Web graphics and animations using Photoshop and ImageReady, covering topics including image maps, transparency, rollovers, automation techniques, and animated GIFs.

Responsive Web Design with Adobe Photoshop

Author: Dan Rose
Publisher: Adobe Press
ISBN: 0134035712
Category: Computers
Page: 288
View: 6598

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For a couple of decades now, designers have used Photoshop to mock up Web page designs. However, that work generally results in a static graphic of the page, which has to be translated by a developer into the components of a Web page: HTML files and Web-compatible image files. Our multi-device world has shown us that this approach to web design, including full-page comps done in Photoshop, is increasingly problematic. Modern web designers are adopting a new approach: creating flexible web pages whose layout can adapt to suit the screen on which they are displayed. This is “Responsive Web Design” [RWD]. Until now, books on designing responsive Web sites have focused on HTML and CSS – in other words, they've been very code-centric, and visual creativity seems to take a back seat. This new book is aimed at the visual Web designer who’s accustomed to working in Photoshop. Adobe Photoshop CC contains many new features that help streamline the process of converting a static page design to a set of components for a responsive web page. Dan Rose is one of the best-known advocates of this new way of working in Photoshop. He’s observed that only a few people are talking about Photoshop for RWD constructively, yet a majority (63% as of his last informal poll) of web designers are using Photoshop for more than simple asset creation. This transition is a pain point for many designers. His new book will balance coverage of conceptual issues (how to fit tools like Photoshop to the design workflow rather than fitting a workflow to the tools) with practical design exercises tailored to help communicate the overall design direction of the page while respecting the needs of the fluid Web. In addition, he will introduce methods for taking HTML back into Photoshop for further refinement.

Just My Type

Ein Buch über Schriften
Author: Simon Garfield
Publisher: N.A
ISBN: 9783550088797
Category: Calligraphy
Page: 368
View: 2942

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Schriftnamen kennt jeder aus seiner Textverarbeitungssoftware. Was aber verbirgt sich hinter den gegenwärtig genutzten Schriften? Woher kommen sie, wie wirken sie, wo tauchen sie auf? Unterhaltsam und lehrreich!

Getting the Hang of Web Typography

Author: N.A
Publisher: Smashing Magazine
ISBN: 3943075079
Category: Graphic design (Typography)
Page: 235
View: 2232

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Getting the Hang of Web Typography is dedicated to web workers that are dealing with typography in their daily lives, but have no special training for this independent craft. This eBook (eBook #6)gives you the necessary background on macro- and microtypography, it helps you to choose suitable fonts and use modern techniques such as Web font embedding. It's a valuable book that helps you to create rich, sophisticated Web sites with beautiful and elegant Web typography. The implications of desktop publishing, where anybody who has access to a computer can set type, have led to a flood of poorly designed brochures, flyers and web pages. In Web design especially illegible text, incorrect use of punctuation marks and inappropriate font combinations or use of line widths are frequent. The new techniques that Web fonts offer might bring about even worse examples of ugly and illegible Web typography. Getting the Hang of Web Typography is a collection of Smashing Magazine's best and most recent articles on web typography with one additional article series and glossary. You can use this eBook as reference work for your projects. It's a valuable book read that helps you to create rich, sophisticated Web sites with beautiful and elegant Web typography. TABLE OF CONTENTS - The Ails Of Typographic Anti-Aliasing - 10 Principles For Readable Web Typograph - 5 Principles and Ideas of Setting Type on the Web - Lessons From Swiss Style Graphic Design - 8 Simple Ways to Improve Typography in Your Designs - Typographic Design Patterns and Best Practices - The Typography Dress Code: Principles of Choosing and Using Typefaces - Best Practices of Combining Typefaces - Guide to CSS Font Stacks: Techniques and Resources - New Typographic Possibilities with CSS 3 - Good Old @Font-Face Rule Revisited - The Current Web Font Formats - Review of Popular Web Font Embedding Services - How to Embed Web Fonts from your Server - Web Typography: Work-arounds, Tips and Tricks - 10 Useful Typography Tools

Principles of Web Design

Author: Joel Sklar
Publisher: Course Technology Ptr
ISBN: 9780619064518
Category: Computers
Page: 358
View: 3387

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This text will help your students plan and develop well designed Web sites that combine effective navigation with the balanced use of graphics, text, and color. Screen shots and browser information have been updated to reflect the latest, most current Web trends and technology.


The Best Work from the Web
Author: Jeff Carlson,Toby Malina,Glenn Fleishman
Publisher: Rockport Pub
ISBN: 9781564965172
Category: Art
Page: 96
View: 6472

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The Web limits designers' typographic options by forcing them to adopt workarounds and rendering images to control basic attributes such as font choice, leading, and kerning. This collection features the best and cleverest sites which employ interesting type - whether that means expressing text in images, coding tags in HTML, or using Cascading Style Sheets to engage the eye through juxtaposition, spacing, and other typographic techniques.

Web Design Studio Secrets

Author: Deke McClelland,Katrin Eismann
Publisher: Wiley Publishing
Category: Web publishing
Page: 305
View: 7973

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Uncover the hidden tricks, techniques, processes, and ideas behind some of the Web's hottest sites. McClelland reveals the ins and outs of Web graphics and design methods with popular applications including Photoshop, Illustrator, FrontPage, PageMill, and others. The CD-ROM contains special utilities and programs plus exclusive images from design pioneers.

Responsive Typography

Using Type Well on the Web
Author: Jason Pamental
Publisher: "O'Reilly Media, Inc."
ISBN: 1491916281
Category: Computers
Page: 110
View: 315

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Responsive web design helps your site maintain its design integrity on a variety of screen sizes, but how does it affect your typography? With this practical book, graphic designers, web designers, and front-end developers alike will learn the nuts and bolts of implementing web fonts well, especially how to get the best appearance from type without sacrificing performance on any device. After examining typography fundamentals and the evolution of type on the Web, author Jason Pamental provides useful approaches, real examples, code, and advice for making your type performant, progressive, proportional, and polished—the primary ingredients of responsive typography. Understand how type plays a vital role in content-first web design Weigh the tradeoffs between self-hosting and using a font service to get the best performance for your site Get your type on the screen fast by designing for Progressive Enhancement Use a responsive relative scale to adjust proportions between typographic elements for any device or resolution Polish your type with ligatures, kerning, and other techniques to create rich, textured reading experiences

Designing with Web Standards

Author: Jeffrey Zeldman
Publisher: New Riders
ISBN: 9780735712010
Category: Computers
Page: 436
View: 558

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Discusses how to use Web standards to create sophisticated Web sites efficiently, covering topics such as quality assurance, functionality, and accessibility guidelines.

Advertising Design and Typography

Author: Alex W. White
Publisher: Simon and Schuster
ISBN: 1581158203
Category: Design
Page: 224
View: 9400

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The most comprehensive overview of advertising design strategies on the market today! This unique, comprehensive overview of advertising design strategies, written by a best-selling, award-winning designer, will help students and professionals in advertising, design, and typography understand and use persuasive visual messaging. Design principles such as unity, contrast, hierarchy, dominance, scale, abstraction, and type and image relationships are covered in depth. Readers will also learn how print design compares to television, web, and interactive design, and how to apply each style to create persuasive designs. The extensive section on typography offers essential information on how readers perceive type, typographic history, principles, and practice. Helpful appendices include an extensive glossary, bibliography, and art director’s checklist. Complete with more than 1,500 examples and illustrations of outstanding advertising design from around the world, Advertising Design and Typography is a groundbreaking book that will train the reader’s mind to see more accurately and more critically—ultimately changing the way designers think and develop visual ideas. • Best-selling design author has unique philosophy and expertise • 1,500 full-color illustrations showcase outstanding advertising design from around the world • Unique comparisons of print, web, TV and other campaigns—which techniques work best? • Ideas for forging corporate identity through advertising Allworth Press, an imprint of Skyhorse Publishing, publishes a broad range of books on the visual and performing arts, with emphasis on the business of art. Our titles cover subjects such as graphic design, theater, branding, fine art, photography, interior design, writing, acting, film, how to start careers, business and legal forms, business practices, and more. While we don't aspire to publish a New York Times bestseller or a national bestseller, we are deeply committed to quality books that help creative professionals succeed and thrive. We often publish in areas overlooked by other publishers and welcome the author whose expertise can help our audience of readers.

Fresher Styles for Web Designers

More Eye Candy from the Underground
Author: Curt Cloninger
Publisher: Peachpit Press
ISBN: 9780132104432
Category: Computers
Page: 216
View: 2962

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Fresher Styles for Web Designers surveys eight innovative, contemporary visual design styles that break the mold and offer creative solutions to a variety of interactive design challenges. Readers will learn practical ways to incorporate these design approaches into their commercial work, using specific online examples as illustration. In 2001, Cloninger wrote Fresh Styles for Web Designers, arguing that beauty actually enhances usability. Since then, styles and technologies have evolved, but clients still expect sites that both function well and visually entice. This book will inspire web designers and developers to deliver sites that do both. There are plenty of web design books that teach code. There are several books about contemporary print design that discuss visual aesthetics. This book stands out because it synthesizes experimental web design innovations with commercial marketing goals (without ignoring usability concerns).

Bulletproof Web Design

Improving flexibility and protecting against worst-case scenarios with HTML5 and CSS3
Author: Dan Cederholm
Publisher: New Riders
ISBN: 0132883384
Category: Computers
Page: 360
View: 6787

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No matter how visually appealing or content packed a web site may be, if it doesn’t reach the widest possible audience, it isn’t truly successful. In Bulletproof Web Design, Third Edition, bestselling author and web designer Dan Cederholm outlines standards-based strategies for building designs that can accommodate the myriad ways users choose to view the content. Each chapter starts out with an example of an unbulletproof approach--one that employs traditional HTML-based techniques--which Dan deconstructs, pointing out its limitations. He then gives the example a makeover using HTML and CSS, so you can learn to replace bloated code with lean markup and CSS for fast-loading sites that are accessible to all users. Finally, he assembles all of the page components discussed in prior chapters into a single-page template. This fully revised and updated third edition introduces CSS3 and HTML5 methods and features redesigned case studies including new responsive design examples. Size text using keywords, percentages, and ems to allow more user control. Plan for vertical expansion of horizontal page components. Use floats to achieve grid-like results. Ensure that content is still readable in the absence of images or CSS. Strip the presentation from data tables, and rebuild with CSS. Progressively enhance your designs using HTML5 and CSS3. Visit the companion website at simplebits.com/bulletproof to download finished files, additional resources, and book updates.