The Startup Equation: A Visual Guidebook to Building Your Startup


Author: Steve Fisher,Ja-Nae Duane
Publisher: McGraw Hill Professional
ISBN: 0071832378
Category: Business & Economics
Page: 288
View: 2583

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Filled with infographics, visuals, and case studies—a vibrant, practical guide to creating a winning business model for any startup The Startup Equation leads you step by step through the decisions and data to find your perfect startup model. You'll learn how to identify your “entrepreneurial type” and follow the book’s visual roadmap to building your own successful business plan for your unique dream. The book provides the blueprint for not only understanding the startup economy, but the challenges and opportunities for every type of new business. Steve Fisher is co-founder of the Revolution Factory, a global network that funds, builds, and launching new products. He is also co-founder of The Revolution Institute, a global nonprofit that promotes social good. Ja-Naé Duane is a speaker, strategist, social scientist, artist, creative economist, and author of How to Start Your Business with $100.

The Startup Equation: A Visual Guidebook to Building Your Startup


Author: Ja-Nae Duane,Steve Fisher
Publisher: McGraw-Hill Education
ISBN: 9780071832366
Category: Business & Economics
Page: 320
View: 3325

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Visualize Your Successful New Business You have a great idea for a new business. Now what? How do you turn that great idea into a viable business? Leveraging visual tools, The Startup Equation leads you step by step through the decisions you need to make to find your perfect startup model. You'll learn things such as identifying your unique entrepreneurial type, creating a great product, building a great team, finding funding and scaling in addition to other elements essential to crafting a roadmap that fits you and your business. Drawing from their extensive experience working with startups, entrepreneurs Steve Fisher and Ja-Naé Duane offer expert advice on dealing with the challenges and opportunities that accompany every type of new business. Using visual storytelling, they provide a much-needed blueprint to understanding the startup economy. The authors include illustrative business examples from companies such as TechStars and 500Startups, as well as interviews with over 40 entrepreneurs from across the globe. Filled with insightful case studies, The Startup Equation is a vibrant, practical guide to creating a winning business model for any startup. By following the accessible visual roadmap within, you’ll discover how to build your own successful business plan for your unique dream. Steve Fisher is product designer, filmmaker, entrepreneur, and startup advisor. Ja-Naé Duane is an entrepreneur, researcher, startup advisor, and professor of entrepreneurship & innovation.

How to Start Your Business with $100


Author: Ja-Na Duane
Publisher: Lulu.com
ISBN: 0578048760
Category: Business & Economics
Page: 130
View: 1070

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"Sentence after sentence, "How to Start Your Business with $100" is loaded with precious wisdom and tips for every entrepreneur, old or new. Business information indeed, but more importantly, Ja-Nae is a source of wisdom, spirit and inspiration proving that you can do anything - even without lots of money or experience. You'll want to - and be able to - take on the world after reading the book!" -- Alyssa Dver Author of, "No Time Marketing"

Unlabel

Selling You Without Selling Out
Author: Marc Ecko
Publisher: Simon and Schuster
ISBN: 1451685319
Category: Biography & Autobiography
Page: 304
View: 2289

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From one of the most provocative entrepreneurs of our time, Marc Ecko reveals his formula for building an authentic brand or business in a compelling how-to guide that’s perfect to “educate the next generation of dreamers” (Kirkus Reviews). As instructive as it is innovative, Unlabel empowers you to channel your creativity, find the courage to defy convention, and summon the confidence to act and compete in any environment. This visual blueprint teaches you how to grow both creatively and commercially by testing your personal brand against the principles of the Authenticity Formula. Marc Ecko shares the bruising mistakes and remarkable triumphs that reveal the truth behind his success, growing from a misfit kid airbrushing T-shirts in his parents’ garage to the bold creator of two hugely successful branded platforms—Ecko Unltd. and Complex Media. As Ecko explains, it’s not enough to simply merge your inner artist with business savvy, you must understand the anatomy of a brand, starting with its authentic spine. With Unlabel, you will discover your own voice by overcoming fear, take action and deliver on your promises, understand why failure is essential, learn how your product or service makes people feel, and recognize if your nostalgia for the past is hampering your ability to envision your future. Unlabel provides a bold and honest approach to building an authentic personal brand, and a roadmap for growing a bootstrap start-up into a sustainable business.

Startup Communities

Building an Entrepreneurial Ecosystem in Your City
Author: Brad Feld
Publisher: John Wiley & Sons
ISBN: 1118483316
Category: Business & Economics
Page: 224
View: 5608

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An essential guide to building supportive entrepreneurial communities "Startup communities" are popping up everywhere, from cities like Boulder to Boston and even in countries such as Iceland. These types of entrepreneurial ecosystems are driving innovation and small business energy. Startup Communities documents the buzz, strategy, long-term perspective, and dynamics of building communities of entrepreneurs who can feed off of each other's talent, creativity, and support. Based on more than twenty years of Boulder-based entrepreneur turned-venture capitalist Brad Feld's experience in the field?as well as contributions from other innovative startup communities?this reliable resource skillfully explores what it takes to create an entrepreneurial community in any city, at any time. Along the way, it offers valuable insights into increasing the breadth and depth of the entrepreneurial ecosystem by multiplying connections among entrepreneurs and mentors, improving access to entrepreneurial education, and much more. Details the four critical principles needed to form a sustainable startup community Perfect for entrepreneurs and venture capitalists seeking fresh ideas and new opportunities Written by Brad Feld, a thought-leader in this field who has been an early-stage investor and successful entrepreneur for more than twenty years Engaging and informative, this practical guide not only shows you how startup communities work, but it also shows you how to make them work anywhere in the world.

Jump Start Your Book Sales

A Money-Making Guide for Authors, Independent Publishers and Small Presses
Author: Marilyn Ross,Tom Ross
Publisher: Writer's Digest Books
ISBN: 9780918880413
Category: Business & Economics
Page: 351
View: 8406

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Explains how to generate book sales to libraries and book clubs, suggests ways to take advantage of the Internet and cable shopping networks, and looks at successful marketing efforts

The Startup Checklist

25 Steps to a Scalable, High-Growth Business
Author: David S. Rose
Publisher: John Wiley & Sons
ISBN: 111916379X
Category: Business & Economics
Page: 320
View: 2886

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"Most books on entrepreneurship focus on strategic issues like product/market fit, deciding what market to be in, or what business to buy, how to get traction with customers, etc. Examples include bestselling perennials such as The Lean Startup, Art of the Start, Zero to One, Startup Owner's Manual, et al Simple Startup, covers a completely different part of the process: the concrete details of business launch, growth, and management. Most best-sellers that promise to tell people how to start a business do so very briefly, and quickly end up recommending that readers seek guidance from lawyers, accountants, and other paid advisors. Simple Startup gives readers the detailed insights they need to understand exactly what they need from each of these professional counselors, to ask the smart questions that will help them get their money's worth, and to make intelligent decisions independent of their advisors' recommendations. Simple Startup is aimed at those who want to make it really big, not just the home-based artisans, daycare providers, or dry cleaning stores. These are innovators and visionaries who have the passion, drive, and creativity to launch a great company, but who need a nuts-and-bolts guide to the hundreds of complex challenges that derail many a business on the journey from their first business card to a successful company sale or IPO"--

The Lean Product Playbook

How to Innovate with Minimum Viable Products and Rapid Customer Feedback
Author: Dan Olsen
Publisher: John Wiley & Sons
ISBN: 1118961021
Category: Business & Economics
Page: 336
View: 9107

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The missing manual on how to apply Lean Startup to build products that customers love The Lean Product Playbook is a practical guide to building products that customers love. Whether you work at a startup or a large, established company, we all know that building great products is hard. Most new products fail. This book helps improve your chances of building successful products through clear, step-by-step guidance and advice. The Lean Startup movement has contributed new and valuable ideas about product development and has generated lots of excitement. However, many companies have yet to successfully adopt Lean thinking. Despite their enthusiasm and familiarity with the high-level concepts, many teams run into challenges trying to adopt Lean because they feel like they lack specific guidance on what exactly they should be doing. If you are interested in Lean Startup principles and want to apply them to develop winning products, this book is for you. This book describes the Lean Product Process: a repeatable, easy-to-follow methodology for iterating your way to product-market fit. It walks you through how to: Determine your target customers Identify underserved customer needs Create a winning product strategy Decide on your Minimum Viable Product (MVP) Design your MVP prototype Test your MVP with customers Iterate rapidly to achieve product-market fit This book was written by entrepreneur and Lean product expert Dan Olsen whose experience spans product management, UX design, coding, analytics, and marketing across a variety of products. As a hands-on consultant, he refined and applied the advice in this book as he helped many companies improve their product process and build great products. His clients include Facebook, Box, Hightail, Epocrates, and Medallia. Entrepreneurs, executives, product managers, designers, developers, marketers, analysts and anyone who is passionate about building great products will find The Lean Product Playbook an indispensable, hands-on resource.

Self-Employed

50 Signs That You Might Be An Entrepreneur
Author: Joel Comm,John Rampton
Publisher: Morgan James Publishing
ISBN: 1683501748
Category: Business & Economics
Page: N.A
View: 1238

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Are you an entrepreneur? Entrepreneurs are their own breed, unique individuals with very specific character traits and mindsets. In Self Employed, Joel Comm & John Rampton detail 50 different qualities that personify those who could do well as entrepreneurs. These 50 qualities provide a framework for those already working or about to enter their careers so they can decide if they might make it in business on their own. Not sure if the entrepreneurial lifestyle is for you? Or do you want to double-check on yourself to see if the business you have already started in congruent with who you are? This book is for you! Written by two successful entrepreneurs, this book will inspire you to follow your dreams and create your own entrepreneurial success!

Disciplined Entrepreneurship

24 Steps to a Successful Startup
Author: Bill Aulet
Publisher: John Wiley & Sons
ISBN: 1118720814
Category: Business & Economics
Page: 288
View: 5853

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24 Steps to Success! Disciplined Entrepreneurship will change the way you think about starting a company. Many believe that entrepreneurship cannot be taught, but great entrepreneurs aren’t born with something special – they simply make great products. This book will show you how to create a successful startup through developing an innovative product. It breaks down the necessary processes into an integrated, comprehensive, and proven 24-step framework that any industrious person can learn and apply. You will learn: Why the “F” word – focus – is crucial to a startup’s success Common obstacles that entrepreneurs face – and how to overcome them How to use innovation to stand out in the crowd – it’s not just about technology Whether you’re a first-time or repeat entrepreneur, Disciplined Entrepreneurship gives you the tools you need to improve your odds of making a product people want. Author Bill Aulet is the managing director of the Martin Trust Center for MIT Entrepreneurship as well as a senior lecturer at the MIT Sloan School of Management. For more please visit http://disciplinedentrepreneurship.com/

Founders at Work

Stories of Startups' Early Days
Author: Jessica Livingston
Publisher: Apress
ISBN: 9781430210771
Category: Business & Economics
Page: 488
View: 999

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Now available in paperback—with a new preface and interview with Jessica Livingston about Y Combinator! Founders at Work: Stories of Startups' Early Days is a collection of interviews with founders of famous technology companies about what happened in the very earliest days. These people are celebrities now. What was it like when they were just a couple friends with an idea? Founders like Steve Wozniak (Apple), Caterina Fake (Flickr), Mitch Kapor (Lotus), Max Levchin (PayPal), and Sabeer Bhatia (Hotmail) tell you in their own words about their surprising and often very funny discoveries as they learned how to build a company. Where did they get the ideas that made them rich? How did they convince investors to back them? What went wrong, and how did they recover? Nearly all technical people have thought of one day starting or working for a startup. For them, this book is the closest you can come to being a fly on the wall at a successful startup, to learn how it's done. But ultimately these interviews are required reading for anyone who wants to understand business, because startups are business reduced to its essence. The reason their founders become rich is that startups do what businesses do—create value—more intensively than almost any other part of the economy. How? What are the secrets that make successful startups so insanely productive? Read this book, and let the founders themselves tell you.

Get Backed

Craft Your Story, Build the Perfect Pitch Deck, and Launch the Venture of Your Dreams
Author: Evan Baehr,Evan Loomis
Publisher: Harvard Business Review Press
ISBN: 1633690733
Category: Business & Economics
Page: 224
View: 7914

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“Anyone who comes to pitch on Shark Tank should read this book first!” —Barbara Corcoran, ABC's Shark Tank “I have seen literally thousands of companies trying to raise capital and know that a great pitch deck is critical. This book gives you the playbook for creating yours.” —Naval Ravikant, cofounder and CEO, AngelList “I raised twice the amount of money I set out to in a mere five weeks. I’m naming my firstborn child after the Evans.” —Slava Menn, cofounder and CEO, Fortified Bicycle HOW DO YOU LAUNCH THE VENTURE OF YOUR DREAMS? Get Backed isn’t just about startup fundraising. It’s a handbook for anyone who has an idea and needs to build relationships to get it off the ground. Over the last 3 years, entrepreneurs Evan Loomis and Evan Baehr have raised $45 million for their own ventures, including the second largest round on the fundraising platform AngelList. In Get Backed, they show you exactly what they and dozens of others did to raise money—even the mistakes they made—while sharing the secrets of the world’s best storytellers, fundraisers, and startup accelerators. They’ll also teach you how to use “the friendship loop”, a step-by-step process that can be used to initiate and build relationships with anyone, from investors to potential cofounders. And, most of all, they’ll help you create a pitch deck, building on the real-life examples of 15 ventures that have raised over $150 million. What’s in the book? • The original pitch decks and fundraising strategies of 15 ventures that raised over $150 million • Email scripts that will get you a meeting with angel investors, venture capitalists, and potential board members • Pitching exercises developed by startup talent beds like Stanford University’s d.school and Techstars • A breakdown of the 10 essential pitch deck slides, how to create them, and what questions you should answer with each • An overview of the 5 main funding sources for startups, the pros and cons of each, and who the big players are • A crash-course in visual and presentation design that will make any deck beautiful • Templates for 4 stories every entrepreneur should know how to tell • The story of one entrepreneur who showed up in Silicon Valley with no network and six months later had investments from Fred Anderson, Bono, and Peter Thiel Get Backed will show you exactly what it takes to get funded and will give you the tools to make any idea a reality.

Hot Seat

The Startup CEO Guidebook
Author: Dan Shapiro
Publisher: "O'Reilly Media, Inc."
ISBN: 1449360831
Category: Business & Economics
Page: 322
View: 5898

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What avoidable problem destroys more young startups than any other? Why is it a mistake to ask for introductions to investors? When do you play the CEO card? Should you sell out? Author and four-time founder/CEO Dan Shapiro tells the stories of dozens of startups whose companies lived and died by the advice in these pages. From inception to destruction and triumph to despair, this rollercoaster read takes aspiring entrepreneurs from the highs of billion-dollar payouts and market-smashing success to the depths of impostor syndrome and bankruptcy. Hot Seat is divided into the five phases of the startup CEO experience: Founding explains how to formulate your idea, allocate equity, and not argue yourself to death Funding provides the keys to venture capital, angels, and crowdfunding, plus clear advice on which approach to choose Leadership lays out a path to build a strategy and culture for your team that will survive good times and bad Management reveals how to manage your board, argue with your team, and play the CEO card Endgame explains how to finish a company's existence with grace, wealth, and minimal litigation

Small Town Rules

How Big Brands and Small Businesses Can Prosper in a Connected Economy
Author: Barry J. Moltz,Becky McCray
Publisher: Que Publishing
ISBN: 0132953706
Category: Business & Economics
Page: 224
View: 5247

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Technology and economics are transforming business in a completely unexpected way: suddenly, even the largest companies must compete as if they were small, local businesses. Suddenly, your customers can talk to everyone else across the nation, and people listen to them, not your carefully crafted advertising or branding. It's just like doing business in a small town, where "reputation is forever." Suddenly, communities and personal connections are critical to your success - just as they've always been in small towns. The best small-town and rural entrepreneurs have been successfully overcoming these challenges for centuries. Their lessons and techniques are suddenly intensely valuable to even the largest companies, most dominant brands, and most cosmopolitan businesses. Small Town Rules adapts these lessons and techniques for today's new "global small town": one knitted together through the Web, Facebook, and Twitter. Two pioneering entrepreneurs and social media experts show how to: * Survive seasonal cycles and year-to-year fluctuations the way rural farmers and businesses do * Use "small town entrepreneur secrets" for coping with limited access to people and capital * Reduce risk by "piecing together" multiple income sources * Start using customer-driven communication to your advantage * Interact with customers on a more human scale, no matter how big you are * Rediscover your company's local roots, and more

Creative, Inc.

The Ultimate Guide to Running a Successful Freelance Business
Author: Joy Deangdeelert Cho,Meg Mateo Ilasco
Publisher: Chronicle Books
ISBN: 9780811879842
Category: Business & Economics
Page: 184
View: 7285

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As the hipster classic Craft, Inc. did for crafters, this book will teach all types of creatives illustrators, photographers, graphic designers, animators, and more how to build a successful business doing what they love. Freelancing pros Meg Mateo Ilasco and Joy Deangdeelert Cho explain everything from creating a standout portfolio to navigating the legal issues of starting a business. Accessible, spunky, and packed with practical advice, Creative, Inc. is an essential for anyone ready to strike out on their own.

The Art of Startup Fundraising

Pitching Investors, Negotiating the Deal, and Everything Else Entrepreneurs Need to Know
Author: Alejandro Cremades
Publisher: John Wiley & Sons
ISBN: 1119191858
Category: Business & Economics
Page: 224
View: 3471

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Startup money is moving online, and this guide shows you how it works. The Art of Startup Fundraising takes a fresh look at raising money for startups, with a focus on the changing face of startup finance. New regulations are making the old go-to advice less relevant, as startup money is increasingly moving online. These new waters are all but uncharted—and founders need an accessible guide. This book helps you navigate the online world of startup fundraising with easy-to-follow explanations and expert perspective on the new digital world of finance. You'll find tips and tricks on raising money and investing in startups from early stage to growth stage, and develop a clear strategy based on the new realities surrounding today's startup landscape. The finance world is in a massive state of flux. Changes are occurring at an increasing pace in all sectors, but few more intensely than the startup sphere. When the paradigm changes, your processes must change with it. This book shows you how startup funding works, with expert coaching toward the new rules on the field. Learn how the JOBS Act impacts the fundraising model Gain insight on startups from early stage to growth stage Find the money you need to get your venture going Craft your pitch and optimize the strategy Build momentum Identify the right investors Avoid the common mistakes Don't rely on the "how we did it" tales from superstar startups, as these stories are unique and applied to exceptional scenarios. The game has changed, and playing by the old rules only gets you left behind. Whether you're founding a startup or looking to invest, The Art of Startup Fundraising provides the up-to-the-minute guidance you need.

Unleash Your Inner Company

Use Passion and Perseverance to Build Your Ideal Business
Author: John Chisholm
Publisher: Greenleaf Book Group
ISBN: 162634213X
Category: Business & Economics
Page: 424
View: 7532

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Discover Your Unique Advantages—Shape and Grow Them into a Successful Business Unleash Your Inner Company provides an innovative, proven, step-by-step process for anyone who aspires to start and grow their own business. Author John Chisholm—president of the worldwide MIT Alumni Association—brings an insider’s view that distills three decades of successful, serial entrepreneurship in Silicon Valley. His book combines practical principles, entertaining anecdotes, deep insights, challenging exercises, and illuminating graphics to guide the reader in conceiving, designing, building, testing, and scaling up the ideal business for them. Many books address passion in startups; only this book shows how to turn passion and perseverance into a loop of increasingly positive results. Aspiring entrepreneurs have more resources than they realize; Unleash Your Inner Company helps them discover those advantages. Readers learn how to accelerate their learning and how different is better than better. The book also advises the reader on what to look for in a cofounder, how to avoid competitors, when best to raise money, and what they can learn from Apple, Google, Facebook, Uber, and Pinterest. Unleash Your Inner Company is the only book the reader will need, regardless of their background, industry, or continent, to start the business that best fits their skills, passions, goals, and opportunities—in short, the right business to start now.

The Startup Playbook

Secrets of the Fastest-Growing Startups from Their Founding Entrepreneurs
Author: David Kidder
Publisher: Chronicle Books
ISBN: 1452105049
Category: Business & Economics
Page: 291
View: 690

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Outlines the managerial decisions and leadership goals that guide a startup business to success, and provides tips and advice from the founders of such companies as Spanx, Zipcar, Flickr, Honest Tea, and LinkedIn.

An Illustrated Guide to Relativity


Author: Tatsu Takeuchi
Publisher: Cambridge University Press
ISBN: 0521141001
Category: Science
Page: 256
View: 8553

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Presents a step-by-step explanation of Einstein's Special Theory of Relativity through a series of diagrams rather than equations.

The Startup Diaries

Ordinary Entrepreneurs, Extraordinary Journeys
Author: Gagan Jain,Neeti Jain
Publisher: Orient Publishing
ISBN: N.A
Category: Business & Economics
Page: N.A
View: 6994

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Stories of vision and conviction, passion and persistence, struggles and setbacks of six individuals behind the startups that became major players in their domain. Entrepreneurs ― from the Hindi heartland to Ivy League B-Schools and a college drop-out ― who were convinced that their ideas offered a better value proposition than all existing products and services. Uncommon stories of common individuals. These are no super heroes or geniuses or heirs of super rich families or the 'lucky ones', rather they are the men who made mistakes, suffered deceit and setbacks, and fought against all odds to come up triumphant. Each of the stories is from a different field and presents a different face, yet the soul remains the same - ability to make things happen. Conviction, passion, willingness to take risks, hard work, perseverance, and team building remain the underlying thread in each story. "What makes this book good is that the stories are not about business heirs, but about common people who took a risk, made a start and reached their goals." — Hindustan Times "The authors have presented six inspirational stories in an episodic format. The narrative moves like cinematic shots from one stage to another, from one struggle to another to the final victory." — The Tribune