The Dealmaker's Ten Commandments

Business Tips and Tactics from the Trenches of Hollywood
Author: Jeff B. Cohen
Publisher: Amer Bar Assn
ISBN: 9781627227612
Category: Business & Economics
Page: 224
View: 1415

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This book is dually inspired by Machiavelli's "The Prince" and the Ten Commandments. It is a practical, slightly tongue-in-cheek business guide to negotiating and closing a business deal. Peppered with actual stories from the deal-making capitol of the world—Hollywood, California, the strategies provided are perfect for any business environment, and the enjoyable and intriguing way the information is imparted make this a practical business book with a light-hearted twist!

Marketing Above the Noise

Achieve Strategic Advantage with Marketing That Matters
Author: Linda J. Popky
Publisher: Routledge
ISBN: 1351861417
Category: Business & Economics
Page: 224
View: 4099

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Marketing today is out of control. With all the new marketing techniques accessible to the masses, it's becoming harder and harder to stand out from the crowd. The result is more and more messages, hitting us more often in new and more intrusive ways. For customers, it's a lot of noise. Through her work with a wide range of organizations from small companies to professional service providers to Fortune 500 companies, Linda Popky has developed Dynamic Market Leverage(TM), an approach to help cut through the clutter, stand out, and effectively build business. Marketing Above the Noise takes a contrarian approach by not focusing on social media, digital marketing, or other new tactics, and instead helping organizations understand: * The critical upfront work needed to really understand customers, markets and unmet needs * The value of consistent, focused messaging * Why empowering employees to effectively represent the brand is so critical * How to thrive in an age of user-generated content and customer driven marketing * Why it's key not to confuse selling with installing The book introduces the Dynamic Market Leverage Model, which measures marketing clout by looking at eight core marketing disciplines and five additional Leverage Factors that can help an organization focus on key aspects of their marketing function that will provide the most significant return on their marketing investment. Today's businesses need to stop trying to keep pace with the latest and greatest marketing tactics and instead focus on developing those long term strategies that build customer loyalty and convince prospects to buy. Yes, businesses need to be aware of and integrate new media and new approaches, but they need to do it in a way that makes sense for the business. They need to maintain a clear focus above the din of the roaring crowd--above the marketing fray. Most organizations don't have the luxury of being able to start from a clean slate to develop new marketing strategies. They have existing customers, existing channels and relationships, existing ways of doing business. With limited resources, they're not able to integrate every new tactic as it appears and they're not sure how to prioritize all of these options. What's needed is a timeless framework--a way of looking at marketing as tied to both business growth and the building and nurturing of ongoing customer engagement. It's time to move the focus from social media and evangelists, sales and marketing alignment, and the latest hot cloud-based marketing tools, to what really counts: convincing customers to trust you with their business--not just once, but time and time again.

Don't Do It the Hard Way

“A wise man learns from the mistakes of others, Only a fool insists on making his own.”
Author: Your Uncle Ralph, Delvin Chatterson
Publisher: AuthorHouse
ISBN: 1496932234
Category: Reference
Page: 178
View: 928

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Don’t Do It the Hard Way “A wise man learns from the mistakes of others, Only a fool insists on making his own.” Learn how to be better and do better by sharing the stories of experienced entrepreneurs. In this book Uncle Ralph will help you with: • Getting Started • Operating Effectiveness • Managing Relationships • Customer Service • Strategic Leadership • Managing the Numbers • Marketing & Sales • Building Business Value You will be inspired and informed. And you will learn from the mistakes of others to avoid making too many of your own. Plus: How to Avoid the Seven Biggest Mistakes that Entrepreneurs Make.

Stolen Legacy

Nazi Theft and the Quest for Justice at Krausenstrasse 17/18, Berlin
Author: Dina Gold
Publisher: Ankerwycke
ISBN: 9781634254274
Category:
Page: 270
View: 8557

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A riveting story of a Jewish family s legal battle to reclaim a building stolen from them by the Nazis in the 1930s. Written by the daughter of one of the original owners of the building, it details the history of its confiscation by the Nazis, and the family s legal fight to reclaim ownership. This is the first written account of a successful claim of a property seized by the Nazis in Germany."

The Chairman


Author: Kevin J. Dunne
Publisher: AuthorHouse
ISBN: 1496932870
Category: Fiction
Page: 310
View: 5435

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Baxter “Boxer” Tate is preparing to graduate with poor grades from an unaccredited law school when he first encounters Miller Johnson, a partner at Malloy, a third-rate insurance defense firm. Boxer is being sued in a personal-injury case, but after meeting with Miller, he knows he will get Miller’s firm to give him a job—his first step on the road to judicial superstardom. After passing the bar exam, Boxer joins the Malloy law firm and finds himself entering the legal profession through a variety of judicial hellholes. There he thrives, learning to be an articulate, effective advocate—a courtroom magician of sorts. His star begins to rise, and he’s finally going in the direction he wants. But then he loses some big ones and spends time in jail. He falls in love with two women at once and is soon hated by judges and adversaries alike. As his fate becomes more uncertain, he wonders whether the judicial system actually renders justice in a world where the bench and the bar are both corrupt. This legal thriller follows the changing fates of a talented but controversial lawyer through the ins and outs of the legal profession.

The Inside Counsel Revolution: Resolving the Partner-Guardian Tension


Author: Benjamin W. Heineman, Jr.
Publisher: Ankerwycke
ISBN: 9781634252799
Category: Business & Economics
Page: 400
View: 2853

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In the past 25 years, there has been a revolution in the legal profession. General Counsel and other inside lawyers have risen in quality, responsibility, power and status. Once second class citizens in corporations and the legal profession, they have become core members of top corporate management, equaling in importance the Chief Financial Officer and the finance function. Benjamin W. Heineman, Jr. has led that revolution in his nearly 20 years as the top lawyer at GE. In this analytic and prescriptive book, he describes the essence of that transformation and the modern role of inside counsel: the key functions, relationships, issues, problems and dilemmas, and argues for the role of inside counsel as lawyer-statesman, motivated not just by the desire for income but by broader values of integrity and corporate citizenship."

The Chinese mind game

the best kept trade secret of the East
Author: Chin-Ning Chu
Publisher: Amc Pub
ISBN: N.A
Category: Business & Economics
Page: 261
View: 6968

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For Love and Liberty

Untold Love Stories of the American Revolution
Author: Alyssa Cole,Lena Hart,Kate McMurray,Stacey Agdern
Publisher: N.A
ISBN: 9781941885017
Category:
Page: 254
View: 6576

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In BE NOT AFRAID by Alyssa Cole, a black Patriot captured by the British falls in love with a headstrong runaway determined to leave the colonies...while a wounded British soldier discovers the healing power of love in the arms of a gentle native woman in A SWEET SURRENDER by Lena Hart...in REBELS AT HEART by Kate McMurray, two men must make hard choices if they are to stay together when war arrives on the shores of their home in New York City...at last, in HOME by Stacey Agdern, a young Jewish couple must decide what can hold them together before war and geography tear them apart.

The Book of Mistakes

9 Secrets to Creating a Successful Future
Author: Skip Prichard
Publisher: Center Street
ISBN: 1478970936
Category: Self-Help
Page: 192
View: 777

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Have you ever wondered why some people seem to catch all the breaks and win over and over again? What do the super successful know? What is standing between you and your wildest dreams? The Book of Mistakes will take you on an inspiring journey, following an ancient manuscript with powerful lessons that will transform your life. You'll meet David, a young man who with each passing day is more disheartened and stressed. Despite a decent job, apartment, and friends, he just feels hollow . . . until one day he meets a mysterious young woman and everything starts to change. In this self-help tale wrapped in fiction, you'll learn the nine mistakes that prevent many from achieving their goals. You'll learn how to overcome these hurdles and reinvent your life. This success parable is packed with wisdom that will help you discover and follow your personal purpose, push beyond your perceived capabilities, and achieve more than you ever dreamed possible. You'll find yourself returning again and again to a deceptively simple story that teaches actionable insights and enduring truths.

No

The Only Negotiating System You Need for Work and Home
Author: Jim Camp
Publisher: Crown Business
ISBN: 0307394891
Category: Business & Economics
Page: 270
View: 634

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Jim Camp, the world’s #1 negotiating coach, shows how to release the emotional pressure that’s part of any negotiation by using his proven system of safe, decision-based negotiation that enables you to meet all your objectives without needless, wasted compromises or giveaways. • Out of the blue your best customer demands a huge discount—or else he takes his business elsewhere. • You think you finally have a buyer for your home, but then at the last minute she demands that you pay for new landscaping of the yard—or no deal. There are plenty of other properties for sale, and she says she’ll walk. • Your son is having trouble in school, and you have to think about how to deal with his “my way or the highway” teacher. When confronted with these—and innumerable other—day-to-day negotiating challenges at work and in your personal life, most people start to guess about how much they should give up in compromise to make the other side happy (“I’ll just meet them halfway, and we can put this problem to bed”). Jim Camp has a better way for you to negotiate: NO. Saying “no” is not about being hard-nosed or intransigent. Rather, it stops everyone in their tracks, clears the air, and allows you to get at what the real issues are. It is a proven and an amazingly effective system that avoids unwarranted assumptions, needless compromises, and wild guesses, showing: • How to stop being needy, banishing emotional responses such as “I must keep this customer’s business” or “I have to sell this house now,” and start focusing on what you can control—yourself • Why in a negotiation the two worst things to hear are “yes” and “maybe” • How to get to the heart of the issue through the art and science of asking great questions • How to find out who the real “decider” is and stop negotiating with the unqualified We live in a compromise- and assumption-based world, but Jim Camp flips conventional wisdom on its head and in the process makes you a more effective negotiator with clients, customers, spouses, kids, neighbors, and coworkers. Through Camp’s system you’ll find that “no” is just the start of the negotiation, not the end of it. With it, you’ll get everything you want and you’ll build solid relationships with those you negotiate with. From the Hardcover edition.

The Hollywood Commandments

A Spiritual Guide to Secular Success
Author: DeVon Franklin,Tim Vandehey
Publisher: HarperCollins
ISBN: 0062684329
Category: Religion
Page: 256
View: 8269

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DeVon Franklin, New York Times bestselling author of The Wait and prominent Hollywood producer, reveals that secular and spiritual success are not opposites. To have one, you need the other. You can be wildly successful without losing your faith. In fact, your secular success will strengthen your faith if you allow it. Too often we believe that success in secular environments contradicts the core principles of faith, but the opposite is true: Your faith was designed to thrive in the secular world and to transform it as a result. You may never experience the true fulfillment you were created for until you pursue the secular ambitions in your heart. New York Times bestselling author DeVon Franklin knows this to be true. In The Hollywood Commandments, the prominent Hollywood producer and spiritual success coach reveals 10 life-changing lessons picked-up from his over-twenty-year career in the entertainment business. You won’t learn these lessons in the church yet they will help you achieve an amazing life and thriving career that glorifies God. The Hollywood Commandments will help you: Identify how to use what makes you unique to propel your career. Overcome fear and build the courage to pursue new opportunities waiting for you. Gain the confidence to make important life decisions with greater peace and clarity. Negotiate the life and career advancement you deserve. No, you don’t have to work in Hollywood for this book to work for you, these "commandments" apply to every walk of life! If you are stuck, looking for the secrets to advance your career, or have a feeling there’s more to life, this book is for you.

Business Analysis Techniques

72 Essential Tools for Success
Author: James Cadle,Debra Paul,Paul Turner
Publisher: BCS, The Chartered Institute
ISBN: 190612423X
Category: Business analysts
Page: 260
View: 6370

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The development of business analysis as a professional discipline has extended the role of the business analyst who now needs the widest possible array of tools and the skills and knowledge to be able to use each when and where it is needed. This book provides 72 possible techniques and practical guidance on how and when to apply them.

The Men Who Would Be King

An Almost Epic Tale of Moguls, Movies, and a Company Called DreamWorks
Author: Nicole LaPorte
Publisher: HMH
ISBN: 0547487169
Category: Business & Economics
Page: 512
View: 3296

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“The definitive history of the studio” created by the larger-than-life team of Spielberg, Geffen, and Katzenberg (Los Angeles Times). For sixty years, since the birth of United Artists, the studio landscape was unchanged. Then came Hollywood’s Circus Maximus—created by director Steven Spielberg, billionaire David Geffen, and Jeffrey Katzenberg, who gave the world The Lion King—an entertainment empire called DreamWorks. Now Nicole LaPorte, who covered the company for Variety, goes behind the hype to reveal for the first time the delicious truth of what happened. Readers will feel they are part of the creative calamities of moviemaking as LaPorte’s fly-on-the-wall detail shows us Hollywood’s bizarre rules of business. We see the clashes between the often-otherworldly Spielberg’s troops and Katzenberg’s warriors, the debacles and disasters, but also the Oscar-winning triumphs, including Saving Private Ryan. We watch as the studio burns through billions of dollars, its rich owners get richer, and everybody else suffers. LaPorte displays Geffen, seducing investors like Microsoft’s Paul Allen, showing his steel against CAA’s Michael Ovitz, and staging fireworks during negotiations with Paramount and Disney. Here is a blockbuster behind-the-scenes Hollywood story—up close, glamorous, and gritty.

Good in a Room


Author: Stephanie Palmer
Publisher: Crown Business
ISBN: 9780385525282
Category: Business & Economics
Page: 304
View: 2278

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Whether you work in Hollywood or not, the fact is that selling ideas is really difficult to do. The reason the pitching secrets of the most successful writers and directors are relevant is because these people have evolved an advanced method for selling ideas. Whether you’re a screenwriter, a journalist with an idea for a story, an entrepreneur with a business plan, an inventor with a blueprint, or a manager with an innovative solution, if you want other people to invest their time, energy, and money in your idea, you face an uphill battle…. When I was at MGM, the hardest part of my job was not cutthroat studio politics or grueling production schedules. The toughest part of my job was whenever I had to say “No” to an idea that was almost there. I had to say no a lot. Every buyer does. The buyer’s work is to say yes to projects that are ready, not almost ready. And no matter how good the script is, if the seller can’t pitch it in a compelling way, how can the buyer see the potential? How can he get his colleagues on board? How can he recommend the seller to his superiors? The fact is that poor pitches doom good projects. It happens all the time. The ideas, products and services that are pitched more effectively… win. That’s just how the game is played. No sense getting upset over it. Instead, let’s accept the challenge and learn the strategies and tactics that will allow us (and our ideas) to succeed. -From GOOD IN A ROOM Business consultant and former MGM Director of Creative Affairs Stephanie Palmer reveals the techniques used by Hollywood’s top writers, producers, and directors to get financing for their projects - and explains how you can apply these techniques to be more successful in your own high-stakes meetings. Because, as Palmer has found, the strategies used to sell yourself and your ideas in Hollywood not only work in other businesses, they often work better. Whether you are a manager or executive with an innovative proposal, a professional with a hot concept, a salesperson selling to a potential client or investor, or an entrepreneur with a business plan, GOOD IN A ROOM shows you how to: Master the five stages of the face-to-face meeting Avoid the secret dealbreakers of the first ninety seconds Be confident in high-pressure situations Present yourself better and more effectively than you ever have before Whether you want to ask for a raise, grow your client list, launch a new business or find financing for a creative project, you must not only present your ideas in a compelling way - you must also sell yourself, as well. GOOD IN A ROOM shows you how to construct a winning presentation and deliver the kind of performance that will get your project greenlighted, whatever industry you are in.

Win at Losing

Harnessing the Power of Setbacks to Succeed in Work and Life
Author: Sam Weinman
Publisher: Penguin
ISBN: 0143109588
Category: Business & Economics
Page: 256
View: 9785

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As a father of two competitive boys, Weinman struggled to convince them that failing can actually be a critical part of success. He sought out the perspectives of people who have turned significant setbacks into meaningful comebacks to illustrate how we can not only overcome defeat but grow stronger from the experience. He asks readers to redefine what constitutes success and failure, and offers an essential blueprint for harnessing the power of setbacks to achieve what we want in life.

Hollywood Dealmaking

Negotiating Talent Agreements for Film, TV, and Digital Media (Third Edition)
Author: Dina Appleton,Daniel Yankelevits
Publisher: Skyhorse Publishing Inc.
ISBN: 1621536599
Category: Performing Arts
Page: N.A
View: 9550

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"I wish I could have had this book when I was starting out in the business. An invaluable reference work." —Alan Poul, producer, Westworld The legal resources of studios and networks are legendary, often intimidating independent producers, writers, actors, directors, agents, and others as they try to navigate through the maze of legal details. This invaluable reference presents the interests of talent as well as the point of view of creative executives, producers, entertainment attorneys, agents and managers, and major guilds—making clear the role that each plays in the dealmaking process. Readers will find expert insights to talent and production deals for television, feature film, video, and the Internet, as well as an in-depth overview of net profits and other forms of contingent compensation. Hollywood Dealmaking, Third Edition, also addresses digital and new platforms, changes resulting from new union agreements, and the evolution in feature film back-end (profit participation) deals. In addition, this comprehensive guide includes: Explanations of employment deals Details of rights acquisition Basics of copyright law Sample contracts and forms Glossary of industry lingo and terminology And much more! Peppered with facts on the deals of superstar players and with summaries in each section to clarify complex legal issues, Hollywood Dealmaking, Third Edition, is an essential resource for industry novices and veterans alike who want to sharpen their negotiation skills and finalize the deals they have been seeking.

A Short Course in International Negotiating

Planning and Conducting International Commercial Negotiations
Author: Jeffrey E. Curry
Publisher: World Trade Press
ISBN: 9781885073518
Category: Business & Economics
Page: 184
View: 8360

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This book provides the foundation for successful international negotiations. Whether buying a suitcase of sweaters in the Andes or negotiating a joint venture factory in China that will employ 3,000 workers, this book will prove to be invaluable.

Powerhouse

The Untold Story of Hollywood's Creative Artists Agency
Author: James Andrew Miller
Publisher: HarperCollins
ISBN: 0062441396
Category: Business & Economics
Page: 752
View: 1134

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A New York Times bestseller An astonishing—and astonishingly entertaining—history of Hollywood’s transformation over the past five decades as seen through the agency at the heart of it all, from the #1 bestselling co-author of Live from New York and Those Guys Have All the Fun. The movies you watch, the TV shows you adore, the concerts and sporting events you attend—behind the curtain of nearly all of these is an immensely powerful and secretive corporation known as Creative Artists Agency. Started in 1975, when five bright and brash employees of a creaky William Morris office left to open their own, strikingly innovative talent agency, CAA would come to revolutionize the entertainment industry, and over the next several decades its tentacles would spread aggressively throughout the worlds of movies, television, music, advertising, and investment banking. Powerhouse is the fascinating, no-holds-barred saga of that ascent. Drawing on unprecedented and exclusive access to the men and women who built and battled with CAA, as well as financial information never before made public, author James Andrew Miller spins a tale of boundless ambition, ruthless egomania, ceaseless empire building, greed, and personal betrayal. It is also a story of prophetic brilliance, magnificent artistry, singular genius, entrepreneurial courage, strategic daring, foxhole brotherhood, and how one firm utterly transformed the entertainment business. Here are the real Star Wars—complete with a Death Star—told through the voices of those who were there. Packed with scores of stars from movies, television, music, and sports, as well as a tremendously compelling cast of agents, studio executives, network chiefs, league commissioners, private equity partners, tech CEOs, and media tycoons, Powerhouse is itself a Hollywood blockbuster of the most spectacular sort.

Coreyography

A Memoir
Author: Corey Feldman
Publisher: Macmillan
ISBN: 0312609337
Category: Biography & Autobiography
Page: 288
View: 5656

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In this candid Hollywood-survival story, the actor who starred in such films as The Lost Boys, Stand By Me and The Goonies comes clean about his past, which included physical, drug and sexual abuse, and opens up about his close friendship with the late Corey Haim. 75,000 first printing.

The Barbell Prescription

Strength Training for Life After Forty
Author: Jonathon Sullivan,Andy Baker
Publisher: N.A
ISBN: 9780982522776
Category:
Page: 384
View: 9509

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The Barbell Prescription: Strength Training for Life After 40 directly addresses the most pervasive problem faced by aging humans: the loss of physical strength and all its associated problems - the loss of muscle mass, bone mineral loss and osteoporosis, hip fractures (a terminal event for many older people), loss of balance and coordination, diabetes, heart disease related to a sedentary lifestyle, and the loss of independence. The worst advice an older person ever gets is, Take it easy. Easy makes you soft, and soft makes you dead. The Barbell Prescription maps an escape from the usual fate of older adults: a logical, programmed approach to the hard work necessary to win at the extreme sport of Aging Well. Unlike all other books on the subject of exercise for seniors, The Barbell Prescription challenges the motivated Athlete of Aging with a no-nonsense training approach to strength and health - and demonstrates that everybody can become significantly stronger using the most effective tools ever developed for the job.