Managerial Economics: Markets and the Firm


Author: William Boyes
Publisher: Cengage Learning
ISBN: 0618988629
Category: Education
Page: 432
View: 8350

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Boyes introduces non-majors to the power of economics in business decision making. The text's intuitive approach clearly highlights how economics influences marketing, management, and other business-related decisions. In addition to traditional principles of price theory MANAGERIAL ECONOMICS examines organizational behavior, strategic management, human resource management, and emerging issues such as game theory, TQM, and information economics. MANAGERIAL ECONOMICS departs from convention to illustrate the role of economic intuition in making sound business decisions. While other texts focus on quantitative analysis, this book enphasizes logic and conceptual modeling -- reinforced by real-life examples -- to highlight the pivotal link between economics and key business concerns such as costs, prices, markets, and personnel. Students learn to weigh the strategic costs and benefits of each business choice, instead of relying on popular quick-fix solutions. Ideal for students in MBA programs and less quantitative courses, MANAGERIAL ECONOMICS demonstrates the power of economic insight on business decision making. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

MANAGERIAL ECONOMICS


Author: YOGESH MAHESHWARI
Publisher: PHI Learning Pvt. Ltd.
ISBN: 812034667X
Category: Business & Economics
Page: 368
View: 4174

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For courses in managerial economics, this textbook, now in its third edition, is specifically designed for the students of management, commerce and economics to provide them with a thorough understanding of economic concepts and methodologies and the economic environment influencing managerial decisions. The book first lays a sound theoretical foundation of basic concepts, defi-nitions, and methodologies of economics, being an essential prerequisite for students to understand the theory of managerial economics. All the basic principles are introduced with mathematical complexity kept to minimum—essentials of applied mathematics needed for comprehending the under-lying ideas of models and theories of economics are covered. The book then moves on to systematically enumerates the various tools of analysis such as demand analysis, cost analysis, elasticity of demand, production analysis and price theory, and highlights their importance in managerial decision making through the concept-example format, wherein a concept discussed is immediately followed by a practical situation so that the reader can understand its application. The end-of-chapter questions reinforce a deeper understanding of the concepts introduced in the text. An exclusive chapter on linear programming emphasizes the importance of this mathematical tool in finding optimal business solutions. The book concludes with an exhaustive introduction to macroeconomics, analyzing in depth the concepts of inflation, income, savings and investments, and growth and employment in Indian context. New to the Third Edition Revised and expanded coverage of evolution of economic thought, and basic economic terms. An enriched inclusion of demand forecasting techniques, and the Cobb-Douglas production function. An extensive illustration of the commonly used pricing methods and market power. Value addition to the existing list of case studies to enhance students’ understanding of the theoretical concepts.

Fundamentals of Managerial Economics


Author: Mark Hirschey
Publisher: Cengage Learning
ISBN: 0324584830
Category: Business & Economics
Page: 816
View: 7405

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The economic concepts presented in FUNDAMENTAL OF MANAGERIAL ECONOMICS, 9e, show students how to use common sense to understand business and solve managerial problems without calculus. This innovative text helps students develop and sharpen their economic intuition--an invaluable skill that helps students, as future managers, decide which products to produce, costs to consider, and prices to charge, as well as the best hiring policy and the most effective style of organization. With its unique integrative approach, the text presents the firm as a cohesive, unified organization and demonstrates that important business decisions are interdisciplinary. A basic valuation model is constructed and used as the underlying economic model of the firm; each topic is then related to an element of the value maximization model--a process that shows how management integrates accounting, finance, marketing, personnel, and production functions. The text also provides an intuitive guide to marginal analysis and basic economic relations. Once students grasp the importance of marginal revenue and marginal costs, the process of economic optimization becomes intuitively obvious. In addition, a wide variety of examples and simple numerical problems vividly illustrate the application of managerial economics to a vast assortment of practical situations. By studying the material in FUNDAMENTALS OF MANAGERIAL ECONOMICS, 9e, those seeking to further their business careers learn how to more effectively collect, organize, and analyze information. They gain powerful tools that can help them become more successful--and satisfied--in their careers. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Managerial Economics


Author: Arun Kumar,Rachana Sharma
Publisher: Atlantic Publishers & Dist
ISBN: 9788171567607
Category:
Page: 490
View: 9052

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Planned As A Textbook On The Subject, This Book Covers The Syllabi Presented At Various Universities And Institutes In The Papers Entitled Managerial Economics Or Business Economics. In Presenting The Subject Matter, The Authors Have Everywhere Drawn From Indian Examples, Used Simple Language, Narrated Through Analytic Style, Using Central, Side And Running Headings, Utilised Latest Books On The Subject And Given, At The End Of Each Chapter, Questions For Exercise Actually Asked At University Examinations. Thus, No Stones Have Been Left Unturned To Make It An Ideal Book Needed On The Desk Of Every Serious Student Of The Subject.

Managerial Economics

An Analysis of Business Issues
Author: Howard Davies,Pun-Lee Lam
Publisher: Pearson Education
ISBN: 9780273646280
Category: Business & Economics
Page: 535
View: 9490

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Highly accessible, with a clear introduction to the subject for the non-specialist, this book covers all aspects of managerial economics. It also contains some material on corporate strategy and a section devoted to marketing issues.

Managerial Economics

A Mathematical Approach
Author: M. J. Alhabeeb,L. J. Moffitt
Publisher: John Wiley & Sons
ISBN: 1118458591
Category: Business & Economics
Page: 608
View: 3554

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Uncertainty is present in every managerial decision, andManagerial Economics: A Mathematical Approach effectivelydemonstrates the application of higher-level statistical tools toinform and clarify the logic of problem solving in a managerialenvironment. While illuminating managerial decision-making from all possibleangles, this book equips readers with the tools and skills neededto recognize and address uncertainty. The book also exploresindividual, firm, and market-level decisions; discusses allpossible risks and uncertainties encountered in the decision-makingprocess; and prepares readers to deal with both epistemic andaleatory uncertainty in managerial decisions. ManagerialEconomics features: • An emphasis on practical application through real-lifeexamples and problems • An accessible writing style that presents technicaltheories in a user-friendly way • A mathematical and statistical point of view thatreveals the presence of uncertainty inherent in managerialdecisions • Thoroughly class-tested material including problems atthe end of each chapter, case study questions, review exercises,and objectives that summarize the main discussions Managerial Economics is an excellent book forupper-undergraduate and graduate-level courses in business andeconomics departments. The book is also an ideal reference andresource for managers, decision makers, market analysts, andresearchers who require information about the theoretical andquantitative aspects of the topic.

Managerial Economics


Author: Ivan Png
Publisher: Routledge
ISBN: 0415809495
Category: Business & Economics
Page: 364
View: 7288

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Now in its fourth edition, Ivan Png's Managerial Economics has been extensively revised with : a completely new introductory chapter emphasizing decision-making and behavioral biases intensive application to current issues including the sub-prime financial crisis and global competition streamlined presentation focusing on the economics that managers need to know. As always, the text presents the key concepts of micro-economics intuitively, without requiring any sophisticated mathematics. Throughout, it emphasizes actual management application, and links to other functions including marketing and finance. The new fourth edition is updated with fresh up-to-date discussion questions from all over the world and enhanced with detailed instructor supplements. It is an ideal text for any course focusing on the practical application of micro-economic principles to management. Truly useful economics for managers. An accompanying website, featuring a wealth of supplementary material, is available at http://www.comp.nus.edu.sg/~ipng/ed4.htm

MANAGERIAL ECONOMICS


Author: DEBABRATA DATTA
Publisher: PHI Learning Pvt. Ltd.
ISBN: 8120352416
Category: Business & Economics
Page: 604
View: 3510

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Managerial Economics, also known as business economics or Applied Microeconomics, helps in dealing with business decisions and management units effectively. This book discusses the theories and applications of Managerial Economics with the help of its various quantitative techniques like operations research, mathematical programming, game theory for strategic decisions, and other computational methods. Divided into 8 sections and 24 chapters, the book shows how conveniently one can find a solution to the business problems, such as Risk analysis, Production analysis, Pricing, Budgeting, Sales promotion and so on with Managerial Economics tools. Section I analyses the economic behaviour of the consumers; Section II discusses producers’ behaviour and issues related to the production; Sections III, IV and V talk about markets and firms and their types. The concluding Sections VI, VII and VIII delve on the application part of Economics in human resource management, finance, marketing and strategy. The chapters are well-supported with the cases, figures and important facts. The book is equipped with pedagogical aids in the form of Summary, Glossary, Important Terms, Numerical Problems and Multiple Choice Questions. Intended for the postgraduate students of Management, the book will be equally beneficial for the practising Managers.

Managerial Economics, 4th Edition


Author: Ivan Png
Publisher: Routledge
ISBN: 113629757X
Category: Business & Economics
Page: 496
View: 8327

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Now in its fourth edition, Ivan Png's Managerial Economics has been extensively revised with ** A completely new introductory chapter emphasizing decision-making and behavioral biases, ** Intensive application to current issues including the sub-prime financial crisis and global competition, as well as ** Streamlined presentation focusing on the economics that managers need to know. As always, the text presents the key concepts of micro-economics intuitively, without requiring any sophisticated mathematics. Throughout, it emphasizes actual management application, and links to other functions including marketing and finance. The new fourth edition is updated with fresh up-to-date discussion questions from all over the world and enhanced with detailed instructor supplements. It is an ideal text for any course focusing on the practical application of micro-economic principles to management.

MANAGERIAL ECONOMICS


Author: E. NARAYANAN NADAR,S. VIJAYAN
Publisher: PHI Learning Pvt. Ltd.
ISBN: 8120346165
Category: Business & Economics
Page: 332
View: 2199

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Managerial Economics has assumed a predominant role in today’s globalized and liberalized economy because of the financial implications of many decisions that a manager has to take in his day-to-day professional life. This comprehensive and student-friendly book, now in its second edition, strives to equip the young, practising and budding managers to find solutions to the real-world problems through the efficient and effective use of economic tools and techniques. The authors who admirably combine academic and professional experience give a clear and straightforward analysis of the various topics in managerial economics. The text begins with an overview of managerial economics and describes the modern business firm and its objectives along with the concepts of market mechanism, demand theory and production analysis. The text then moves further to explain managerial techniques, macroeconomic theory and international trade and finance along with the risks and uncertainties involved in business. Besides, it also explains the cost and revenue, supply, pricing, profit and investment analyses. Finally, this book discusses some important Case Studies to reinforce the concepts presented in the text. In this edition, a new section on eleventh five year plan (2007–2012) has been included in Chapter 15 to enhance the utility of the book. Intended as a text for postgraduate students of Management, Commerce and Economics, the book would also be useful for undergraduate engineering courses where Managerial Economics is offered. Finally, the book can be profitably used by marketing and management consultants, business executives and other related professionals. KEY FEATURES : Includes several simple, numerical examples with solutions for easy understanding of theory. Contains a large number of tables and figures to illustrate the concepts. Provides chapter-end exercises to check students’ comprehension of the subject.

Managerial Economics

A Game Theoretic Approach
Author: Tim Fisher,Robert Waschik
Publisher: Routledge
ISBN: 1134483171
Category: Business & Economics
Page: 344
View: 610

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This book can be used as a way of introducing business and management students to economic concepts as well as providing economics students with a clear grasp of how to use the skills they will need in the world of business. Topics covered include: *product differentiation *price discrimination *hiring and training workers *labor-management relations *international trade A host of key features are employed to add colour to the text including case studies, examples and discussion questions. Scenarios presented centre upon a diverse range of subjects and firms including Eurostar, NHL hockey equipment, Chevrolet, Philips and pension plans.

Managerial Economics, 8th Edition


Author: D.N. Dwivedi
Publisher: Vikas Publishing House
ISBN: 932598668X
Category: Business & Economics
Page: 361
View: 9685

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This well-known book on the subject has stood the test of time for the last 35 years because of the quality of presentation of its text. It has become students’ favourite as it provides the latest theories, thoughts and applications on the subject with timely revisions to stay up-to-date all the time. Since its first edition, it has provided complete, comprehensive and authentic text on micro and macro aspects of managerial economics. It has now been revised thoroughly with added interpretations of economic theories and concepts and their application to managerial decisions. NEW IN THE EIGHTH EDITION • Summary at the end of each chapter for quick recap • One complete new chapter; several new sections Some New Important Sections • ‘Derivation of Demand Curve with Changing Marginal Utility of Money’, and ‘Why Demand Curve Slopes Downward to Right’ • ‘Expansion Path of Production’ and ‘Equilibrium of Multi-plant Monopoly’ • ‘Theory of Interest Rate Determination’ and ‘Monetary Sector Equilibrium’ • ‘Current Foreign Trade Policy of India’ and ‘Current Role of the IMF’ • ‘Monetary Policy’ and ‘Current Scenario of CSR in India’

Managerial Economics

Concepts and Cases
Author: Victor L. Mote,Samuel Paul
Publisher: Tata McGraw-Hill Education
ISBN: 9780070965188
Category: Managerial economics
Page: 354
View: 4411

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MANAGERIAL ECONOMICS AND FINANCIAL ACCOUNTING


Author: M. KASI REDDY,S. SARASWATHI
Publisher: PHI Learning Pvt. Ltd.
ISBN: 9788120333215
Category: Business & Economics
Page: 592
View: 6932

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This text presents an accessible introduction to techniques and applications of economic analysis and financial accounting as a method for approaching real-life business problems for managerial decision making in a logical manner. It focusses on the essential skills needed to formulate business policies that help gain a competitive edge in today’s work environment. The book discusses the basic concepts, terminology, and methods that eventually allow students to interpret, analyse, and evaluate actual corporate financial statements. It covers the major areas of managerial economics and financial accounting such as the theory of the firm, the demand theory and forecasting, the production and cost theory and estimation, the market structure and pricing, investment analysis, accountancy, and different forms of business organisations. The book includes numerous examples, problems, self-assessment tests, as well as review questions at the end of each chapter to aid in working out solutions to business problems. The book will be particularly suitable for courses in Managerial Economics and Financial Accounting as part of an engineering degree education at undergraduate level where the students have no previous back-ground in economic and financial analysis. It will also be immensely useful for M.B.A., M.Com. and C.A. students, business exe-cutives, and administrators who need to learn the application of economic theory to realistic business situations.