Business Analytics: Data Analysis & Decision Making


Author: S. Christian Albright,Wayne L. Winston
Publisher: Cengage Learning
ISBN: 1337225274
Category: Business & Economics
Page: 984
View: 921

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Master data analysis, modeling, and spreadsheet use with BUSINESS ANALYTICS: DATA ANALYSIS AND DECISION MAKING, 6E! Popular with students, instructors, and practitioners, this quantitative methods text delivers the tools to succeed with its proven teach-by-example approach, user-friendly writing style, and complete Excel 2016 integration. It is also compatible with Excel 2013, 2010, and 2007. Completely rewritten, Chapter 17, Data Mining, and Chapter 18, Importing Data into Excel, include increased emphasis on the tools commonly included under the Business Analytics umbrella -- including Microsoft Excel’s “Power BI” suite. In addition, up-to-date problem sets and cases provide realistic examples to show the relevance of the material. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Business Analytics

An Introduction
Author: Jay Liebowitz
Publisher: CRC Press
ISBN: 1466596104
Category: Business & Economics
Page: 288
View: 4045

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Together, Big Data, high-performance computing, and complex environments create unprecedented opportunities for organizations to generate game-changing insights that are based on hard data. Business Analytics: An Introduction explains how to use business analytics to sort through an ever-increasing amount of data and improve the decision-making capabilities of an organization. Covering the key areas of business analytics, the book explores the concepts, techniques, applications, and emerging trends that professionals across a wide range of industries need to be aware of. Better detection of fraud through visual analytics or better prediction of the likelihood of someone getting an infection while in the hospital are just a few examples of where analytics can play a positive role. As the field of business analytics continues to emerge rapidly, there is a need for a reliable textbook and reference on the subject. Filling this need, this book is suitable for graduate-level students and undergraduate seniors. It maintains a focus on only the key areas so the material can be covered adequately in a one-semester or one-quarter course. Each chapter includes software-generic exercises, labs, and associated answers to the exercises/labs. Author Jay Liebowitz recently had an article published in The World Financial Review. www.worldfinancialreview.com/?p=1904

VBA for Modelers: Developing Decision Support Systems with Microsoft Office Excel


Author: S. Christian Albright
Publisher: Cengage Learning
ISBN: 1305537645
Category: Business & Economics
Page: 736
View: 2165

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Today’s learners master both basic and advanced skills in Visual Basic for Applications (VBA), the programming language for Microsoft Office, with this essential tool. Albright’s VBA FOR MODELERS: DEVELOPING DECISION SUPPORT SYSTEMS WITH MICROSOFT OFFICE EXCEL, 5E teaches how to automate common spreadsheet tasks as well as create the sophisticated management science applications needed in business today. The first half of the book introduces readers to the fundamentals of VBA for Excel. The second half of the book puts knowledge into action as it illustrates how to automate a number of management science models using VBA. Students learn to develop clean code and user-friendly interfaces for inputs and results. A new section familiarizes readers with PowerPivot and the new Excel Data Model. Novices as well as more experienced professionals will find the skills and background they need to maximize their VBA skills. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Data Analysis & Decision Making with Microsoft Excel


Author: Samuel Christian Albright,Wayne L. Winston,Christopher J. Zappe
Publisher: South-Western Pub
ISBN: 9780324663501
Category: Business & Economics
Page: 1090
View: 8497

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Master data analysis, modeling, and spreadsheet use with DATA ANALYSIS AND DECISION MAKING WITH MICROSOFT EXCEL! With a teach-by-example approach, student-friendly writing style, and complete Excel integration, this quantitative methods text provides you with the tools you need to succeed. Margin notes, boxed-in definitions and formulas in the text, enhanced explanations in the text itself, and stated objectives for the examples found throughout the text make studying easy. Problem sets and cases provide realistic examples that enable you to see the relevance of the material to your future as a business leader. The CD-ROMs packaged with every new book include the following add-ins: the Palisade Decision Tools Suite (@RISK, StatTools, PrecisionTree, TopRank, and RISKOptimizer); and SolverTable, which allows you to do sensitivity analysis. All of these add-ins have been revised for Excel 2007.

Introduction to Business Analytics Using Simulation


Author: Jonathan P. Pinder
Publisher: Academic Press
ISBN: 0128104864
Category: Business & Economics
Page: 448
View: 4651

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Introduction to Business Analytics Using Simulation employs an innovative strategy to teach business analytics. It uses simulation modeling and analysis as mechanisms to introduce and link predictive and prescriptive modeling. Because managers can't fully assess what will happen in the future, but must still make decisions, the book treats uncertainty as an essential element in decision-making. Its use of simulation gives readers a superior way of analyzing past data, understanding an uncertain future, and optimizing results to select the best decision. With its focus on the uncertainty and variability of business, this comprehensive book provides a better foundation for business analytics than standard introductory business analytics books. Students will gain a better understanding of fundamental statistical concepts that are essential to marketing research, Six-Sigma, financial analysis, and business analytics. Winner of the 2017 Textbook and Academic Authors Association (TAA) Most Promising New Textbook Award Teaches managers how they can use business analytics to formulate and solve business problems to enhance managerial decision-making Explains the processes needed to develop, report, and analyze business data Describes how to use and apply business analytics software

Getting Started with Business Analytics

Insightful Decision-Making
Author: David Roi Hardoon,Galit Shmueli
Publisher: CRC Press
ISBN: 149875967X
Category: Business & Economics
Page: 190
View: 4942

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Assuming no prior knowledge or technical skills, Getting Started with Business Analytics: Insightful Decision-Making explores the contents, capabilities, and applications of business analytics. It bridges the worlds of business and statistics and describes business analytics from a non-commercial standpoint. The authors demystify the main concepts and terminologies and give many examples of real-world applications. The first part of the book introduces business data and recent technologies that have promoted fact-based decision-making. The authors look at how business intelligence differs from business analytics. They also discuss the main components of a business analytics application and the various requirements for integrating business with analytics. The second part presents the technologies underlying business analytics: data mining and data analytics. The book helps you understand the key concepts and ideas behind data mining and shows how data mining has expanded into data analytics when considering new types of data such as network and text data. The third part explores business analytics in depth, covering customer, social, and operational analytics. Each chapter in this part incorporates hands-on projects based on publicly available data. Helping you make sound decisions based on hard data, this self-contained guide provides an integrated framework for data mining in business analytics. It takes you on a journey through this data-rich world, showing you how to deploy business analytics solutions in your organization.

Customer and Business Analytics

Applied Data Mining for Business Decision Making Using R
Author: Daniel S. Putler,Robert E. Krider
Publisher: CRC Press
ISBN: 149875970X
Category: Business & Economics
Page: 315
View: 2999

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Customer and Business Analytics: Applied Data Mining for Business Decision Making Using R explains and demonstrates, via the accompanying open-source software, how advanced analytical tools can address various business problems. It also gives insight into some of the challenges faced when deploying these tools. Extensively classroom-tested, the text is ideal for students in customer and business analytics or applied data mining as well as professionals in small- to medium-sized organizations. The book offers an intuitive understanding of how different analytics algorithms work. Where necessary, the authors explain the underlying mathematics in an accessible manner. Each technique presented includes a detailed tutorial that enables hands-on experience with real data. The authors also discuss issues often encountered in applied data mining projects and present the CRISP-DM process model as a practical framework for organizing these projects. Showing how data mining can improve the performance of organizations, this book and its R-based software provide the skills and tools needed to successfully develop advanced analytics capabilities.

Business Analytics: Step-by-Step Tutorial


Author: Narcyz Roztocki
Publisher: Lulu Press, Inc
ISBN: 136551045X
Category: Business & Economics
Page: N.A
View: 3418

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Business Analytics refers to utilizing existing data to make business decisions. Often, however, the decision-makers lack the knowledge and skill to process the existing documents and retrieve information that is useful for their decision-making. The objective of this tutorial is to improve basic skills on how to process existing data by providing a collection of simplified, but realistic, hands-on-examples. In essence, this tutorial is a collection of business mini cases. It starts with relatively simple cases and then progresses step-by-step by adding complexity to each of the following business cases. Its intent is to encourage effective and efficient use of application software to help the decisions-makers. There are three major changes to the second edition. First, several additional mini case studies are added. Second, the case studies are rearranged to allow a more systematic progress. Third, in addition to a solution key, detailed solutions to 35 exercises by using MS Excel are added.

Data Analysis and Decision Making


Author: S. Christian Albright,Wayne Winston,Christopher Zappe
Publisher: Cengage Learning
ISBN: 1133171559
Category: Business & Economics
Page: 1080
View: 2059

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DATA ANALYSIS AND DECISION MAKING emphasizes data analysis, modeling, and spreadsheet use in statistics and management science. This text became a market leader in its first edition for its clarity of writing and teach-by-example approach, and it continues that tradition in this edition. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

Creating Value with Big Data Analytics

Making Smarter Marketing Decisions
Author: Peter C. Verhoef,Edwin Kooge,Natasha Walk
Publisher: Routledge
ISBN: 1317561929
Category: Business & Economics
Page: 316
View: 569

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Our newly digital world is generating an almost unimaginable amount of data about all of us. Such a vast amount of data is useless without plans and strategies that are designed to cope with its size and complexity, and which enable organisations to leverage the information to create value. This book is a refreshingly practical, yet theoretically sound roadmap to leveraging big data and analytics. Creating Value with Big Data Analytics provides a nuanced view of big data development, arguing that big data in itself is not a revolution but an evolution of the increasing availability of data that has been observed in recent times. Building on the authors’ extensive academic and practical knowledge, this book aims to provide managers and analysts with strategic directions and practical analytical solutions on how to create value from existing and new big data. By tying data and analytics to specific goals and processes for implementation, this is a much-needed book that will be essential reading for students and specialists of data analytics, marketing research, and customer relationship management.

Data Analysis for Managers with Microsoft Excel


Author: S. Christian Albright,Wayne L. Winston,Christopher James Zappe
Publisher: South-Western Pub
ISBN: 9780534383664
Category: Business & Economics
Page: 952
View: 9357

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This text presents statistical concepts and methods in a unified, modern, spreadsheet-oriented approach. Featuring a wealth of business applications, this examples-based text illustrates a variety of statistical methods to help students analyze data sets and uncover important information to aid decision-making. DATA ANALYSIS FOR MANAGERS contains professional StatPro add-ins for Microsoft Excel from Palisade, valued at one hundred fifty dollars packaged at no additional cost with every new text.

Data-Driven Law

Data Analytics and the New Legal Services
Author: Edward J. Walters
Publisher: CRC Press
ISBN: 0429892063
Category: Computers
Page: 215
View: 4944

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For increasingly data-savvy clients, lawyers can no longer give "it depends" answers rooted in anecdata. Clients insist that their lawyers justify their reasoning, and with more than a limited set of war stories. The considered judgment of an experienced lawyer is unquestionably valuable. However, on balance, clients would rather have the considered judgment of an experienced lawyer informed by the most relevant information required to answer their questions. Data-Driven Law: Data Analytics and the New Legal Services helps legal professionals meet the challenges posed by a data-driven approach to delivering legal services. Its chapters are written by leading experts who cover such topics as: Mining legal data Computational law Uncovering bias through the use of Big Data Quantifying the quality of legal services Data mining and decision-making Contract analytics and contract standards In addition to providing clients with data-based insight, legal firms can track a matter with data from beginning to end, from the marketing spend through to the type of matter, hours spent, billed, and collected, including metrics on profitability and success. Firms can organize and collect documents after a matter and even automate them for reuse. Data on marketing related to a matter can be an amazing source of insight about which practice areas are most profitable. Data-driven decision-making requires firms to think differently about their workflow. Most firms warehouse their files, never to be seen again after the matter closes. Running a data-driven firm requires lawyers and their teams to treat information about the work as part of the service, and to collect, standardize, and analyze matter data from cradle to grave. More than anything, using data in a law practice requires a different mindset about the value of this information. This book helps legal professionals to develop this data-driven mindset.

Practical Management Science


Author: Wayne L. Winston,S. Christian Albright
Publisher: Cengage Learning
ISBN: 1337671983
Category: Business & Economics
Page: 50
View: 2157

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Take full advantage of the power of spreadsheet modeling with the guidance in PRACTICAL MANAGEMENT SCIENCE, 6E, geared entirely to Excel 2016. This edition integrates modeling into all functional areas of business -- finance, marketing, operations management -- using real examples and real data. The book emphasizes applied, relevant learning while presenting the right amount of theory to ensure readers gain a strong foundation. Exercises offer practical, hands-on experience working with the methodologies. The authors focus on modeling rather than algebraic formulations or memorization of particular models. This edition provides new and updated cases as well as a new chapter on data mining. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.

RapidMiner

Data Mining Use Cases and Business Analytics Applications
Author: Markus Hofmann,Ralf Klinkenberg
Publisher: CRC Press
ISBN: 1482205505
Category: Business & Economics
Page: 525
View: 829

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Powerful, Flexible Tools for a Data-Driven World As the data deluge continues in today’s world, the need to master data mining, predictive analytics, and business analytics has never been greater. These techniques and tools provide unprecedented insights into data, enabling better decision making and forecasting, and ultimately the solution of increasingly complex problems. Learn from the Creators of the RapidMiner Software Written by leaders in the data mining community, including the developers of the RapidMiner software, RapidMiner: Data Mining Use Cases and Business Analytics Applications provides an in-depth introduction to the application of data mining and business analytics techniques and tools in scientific research, medicine, industry, commerce, and diverse other sectors. It presents the most powerful and flexible open source software solutions: RapidMiner and RapidAnalytics. The software and their extensions can be freely downloaded at www.RapidMiner.com. Understand Each Stage of the Data Mining Process The book and software tools cover all relevant steps of the data mining process, from data loading, transformation, integration, aggregation, and visualization to automated feature selection, automated parameter and process optimization, and integration with other tools, such as R packages or your IT infrastructure via web services. The book and software also extensively discuss the analysis of unstructured data, including text and image mining. Easily Implement Analytics Approaches Using RapidMiner and RapidAnalytics Each chapter describes an application, how to approach it with data mining methods, and how to implement it with RapidMiner and RapidAnalytics. These application-oriented chapters give you not only the necessary analytics to solve problems and tasks, but also reproducible, step-by-step descriptions of using RapidMiner and RapidAnalytics. The case studies serve as blueprints for your own data mining applications, enabling you to effectively solve similar problems.

A PRACTITIONER'S GUIDE TO BUSINESS ANALYTICS: Using Data Analysis Tools to Improve Your Organization’s Decision Making and Strategy


Author: Randy Bartlett
Publisher: McGraw Hill Professional
ISBN: 0071807608
Category: Business & Economics
Page: 256
View: 3130

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Gain the competitive edge with the smart use of business analytics In today’s volatile business environment, the strategic use of business analytics is more important than ever. A Practitioners Guide to Business Analytics helps you get the organizational commitment you need to get business analytics up and running in your company. It provides solutions for meeting the strategic challenges of applying analytics, such as: Integrating analytics into decision making, corporate culture, and business strategy Leading and organizing analytics within the corporation Applying statistical qualifications, statistical diagnostics, and statistical review Providing effective building blocks to support analytics—statistical software, data collection, and data management Randy Bartlett, Ph.D., is Chief Statistical Officer of the consulting company Blue Sigma Analytics. He currently works with Infosys, where he has helped build their new Business Analytics practice.

Process Analytics

Concepts and Techniques for Querying and Analyzing Process Data
Author: Seyed-Mehdi-Reza Beheshti,Boualem Benatallah,Sherif Sakr,Daniela Grigori,Hamid Reza Motahari-Nezhad,Moshe Chai Barukh,Ahmed Gater,Seung Hwan Ryu
Publisher: Springer
ISBN: 331925037X
Category: Computers
Page: 178
View: 4272

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This book starts with an introduction to process modeling and process paradigms, then explains how to query and analyze process models, and how to analyze the process execution data. In this way, readers receive a comprehensive overview of what is needed to identify, understand and improve business processes. The book chiefly focuses on concepts, techniques and methods. It covers a large body of knowledge on process analytics – including process data querying, analysis, matching and correlating process data and models – to help practitioners and researchers understand the underlying concepts, problems, methods, tools and techniques involved in modern process analytics. Following an introduction to basic business process and process analytics concepts, it describes the state of the art in this area before examining different analytics techniques in detail. In this regard, the book covers analytics over different levels of process abstractions, from process execution data and methods for linking and correlating process execution data, to inferring process models, querying process execution data and process models, and scalable process data analytics methods. In addition, it provides a review of commercial process analytics tools and their practical applications. The book is intended for a broad readership interested in business process management and process analytics. It provides researchers with an introduction to these fields by comprehensively classifying the current state of research, by describing in-depth techniques and methods, and by highlighting future research directions. Lecturers will find a wealth of material to choose from for a variety of courses, ranging from undergraduate courses in business process management to graduate courses in business process analytics. Lastly, it offers professionals a reference guide to the state of the art in commercial tools and techniques, complemented by many real-world use case scenarios.

Business Analytics for Decision Making


Author: Steven Orla Kimbrough,Hoong Chuin Lau
Publisher: CRC Press
ISBN: 1482221772
Category: Business & Economics
Page: 308
View: 2746

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Business Analytics for Decision Making, the first complete text suitable for use in introductory Business Analytics courses, establishes a national syllabus for an emerging first course at an MBA or upper undergraduate level. This timely text is mainly about model analytics, particularly analytics for constrained optimization. It uses implementations that allow students to explore models and data for the sake of discovery, understanding, and decision making. Business analytics is about using data and models to solve various kinds of decision problems. There are three aspects for those who want to make the most of their analytics: encoding, solution design, and post-solution analysis. This textbook addresses all three. Emphasizing the use of constrained optimization models for decision making, the book concentrates on post-solution analysis of models. The text focuses on computationally challenging problems that commonly arise in business environments. Unique among business analytics texts, it emphasizes using heuristics for solving difficult optimization problems important in business practice by making best use of methods from Computer Science and Operations Research. Furthermore, case studies and examples illustrate the real-world applications of these methods. The authors supply examples in Excel®, GAMS, MATLAB®, and OPL. The metaheuristics code is also made available at the book's website in a documented library of Python modules, along with data and material for homework exercises. From the beginning, the authors emphasize analytics and de-emphasize representation and encoding so students will have plenty to sink their teeth into regardless of their computer programming experience.

Analytics for Managers

With Excel
Author: Peter C. Bell,Gregory S. Zaric
Publisher: Routledge
ISBN: 1136255346
Category: Business & Economics
Page: 320
View: 6266

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Analytics is one of a number of terms which are used to describe a data-driven more scientific approach to management. Ability in analytics is an essential management skill: knowledge of data and analytics helps the manager to analyze decision situations, prevent problem situations from arising, identify new opportunities, and often enables many millions of dollars to be added to the bottom line for the organization. The objective of this book is to introduce analytics from the perspective of the general manager of a corporation. Rather than examine the details or attempt an encyclopaedic review of the field, this text emphasizes the strategic role that analytics is playing in globally competitive corporations today. The chapters of this book are organized in two main parts. The first part introduces a problem area and presents some basic analytical concepts that have been successfully used to address the problem area. The objective of this material is to provide the student, the manager of the future, with a general understanding of the tools and techniques used by the analyst.