B4b

How Technology and Big Data Are Reinventing the Customer-Supplier Relationship
Author: J. B. Wood,Todd Hewlin,Thomas Lah
Publisher: N.A
ISBN: 9780986046209
Category: Business & Economics
Page: 240
View: 9132

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Industry after industry is becoming technology driven as software rapidly eats the world. As it spreads, so do complexity and opportunity. There are clear signs that the traditional B2B business model designed 125 years ago as a simple “make, sell, ship” approach for early manufacturing companies is no longer capable of delivering the full potential of high-tech and near-tech solutions. B4B seeks to frame what is possible in an age where suppliers are connected to their customers in real time. The traditional world of B2B was designed to sell things to customers, whereas the new B4B model will be about delivering outcomes for customers. It’s a whole new ballgame. Using powerful models and specific examples, B4B envisions a next-generation tech industry where suppliers play an active, ongoing role in helping business customers achieve unparalleled value from their technology investments.

Consumption Economics

The New Rules of Tech
Author: J. B. Wood,Todd Hewlin,Thomas Lah
Publisher: N.A
ISBN: 9780984213030
Category: Business & Economics
Page: 232
View: 8048

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If you’re a tech company, the most dramatic effect of megatrends like cloud computing, managed services, and the rise of consumer technology won’t be felt in your company’s product line. The true disruption will be to your business model. Future customers won’t want to pay you high prices out of big “CapEx” budgets anymore. They will expect lower “cloud” prices paid from “OpEx” budgets only when and if they successfully consume the business value of your products.How your company reacts to this risk shift could either accelerate the commoditization of your products or lead you to a new stage of profitable growth. For the first time, the tools are on the table to truly eliminate barriers of cost and complexity created by the last generation of tech. Consumption Economics is the owner’s manual for tech company executives who want to drive their company successfully into the next one.

Technology-as-a-service Playbook

How to Grow a Profitable Subscription Business
Author: Thomas Lah,J. B. Wood
Publisher: N.A
ISBN: 9780986046230
Category:
Page: 349
View: 7807

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Technology-as-a-Service Playbook defines the tactical and strategic plays technology companies must run to build a profitable subscription business. Whether you are a pure-play cloud company or a traditional technology provider making the pivot to the cloud, this book will help guide your decision-making and execution around the as-a-service model to put your company on a path to profitable growth. This cloud-driven journey will affect every part of the organization. How offers are designed, built, marketed, sold, and serviced will all need to change. And these transformations are not limited to OEMs they will also directly impact the vast network of channel partners. After all, it s not just about building recurring revenue, it s about building PROFITABLE recurring revenue. Technology-as-a-Service Playbook is the road map to the next-generation tech business model."

Complexity Avalanche

Overcoming the Threat to Technology Adoption
Author: J. B. Wood
Publisher: Point B Incorporated
ISBN: 9780984213009
Category: Business & Economics
Page: 186
View: 9840

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Most customers struggle to keep up, and usually settle for far less value than they could (and should) get from their purchases. A new business model for the tech industry is needed—one that requires radically different thinking about the future of services, sales, R&D priorities, and how companies create shareholder value. This new way of doing business views the use of the product as the beginning of a journey with a customer, not the end. The growing consumption gap caused by the avalanche of complexity that these companies have unleashed on their customers is undermining feature-based differentiation as a competitive advantage. Results-based differentiation—actually measured by customers—may be the next Big Thing in tech. Complexity Avalanche offers technology companies a roadmap for moving to this next level of services. This is not a book strictly for service executives, but for every executive whose company builds, sells, or supports technology.

Digital Vortex

How Today's Market Leaders Can Beat Disruptive Competitors at Their Own Game
Author: Jeff Loucks,Michael Wade,James Macaulay
Publisher: Dbt Center Press
ISBN: 9781945010002
Category:
Page: 266
View: 654

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Digital disruption: seemingly out of nowhere, startups and other tech-savvy disruptors attack. In Digital Vortex, you will learn how to use the business models and strategies of startups to your own advantage. Most importantly, you will learn how to build the agility to anticipate threats, sense opportunities, and seize them before your rivals do.

Customer Success

How Innovative Companies Are Reducing Churn and Growing Recurring Revenue
Author: Nick Mehta,Dan Steinman,Lincoln Murphy
Publisher: John Wiley & Sons
ISBN: 1119167965
Category: Business & Economics
Page: 256
View: 4248

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"Customer Success will become the authoritative book of the emerging Customer Success industry and target any business that is trying to focus, or re-focus, on customers and will be applicable to all customer management roles such as Account Manager, Customer Advocacy, Client Relationship Manager, and Customer Success Manager along with the leadership of those organizations. Customer Success will address the pains of how to start creating a customer-centric company and how to think strategically about Customer Success - how to organize, compensate, find a leader, measure, etc. Customer Success has exploded as one of the hottest B2B movements since the advent of the subscription business model"--

The Big Data-Driven Business

How to Use Big Data to Win Customers, Beat Competitors, and Boost Profits
Author: Russell Glass,Sean Callahan
Publisher: John Wiley & Sons
ISBN: 1118889800
Category: Business & Economics
Page: 224
View: 4075

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Every corporation in the world is using big data to some degree. The winners in today's data-driven environment create cultures that embrace big data in order to outshine the competition. The Big Data-Driven Business shows what it takes to create a thriving business culture that has intense focus on the customer by analyzing data, by being open to the truths it reveals, and by having the guts to act on those conclusions in order to prevail in the marketplace. The benefits of big data are available to any company, any size, in any industry. In this vital resource, Russell Glass and Sean Callahan offer real-world examples that act as an invaluable guide to establish a system that gathers and analyzes the data being generated by customers for delivering insights and revealing opportunities that can't be realized any other way. Once an effective big data system is established, competitive advantage and outsized shareholder value are bound to follow. The marketplace has entered an era where the customer holds all the cards. With unprecedented choice in both the consumer world and the B2B world, it's imperative that businesses gain a greater understanding of their customers and prospects. Filled with compelling real-world examples, The Big Data-Driven Business clearly demonstrates how leading marketers embrace software platforms that include marketing automation software, customer relationship management systems, data management platforms, and analytics tools to help make sense of customer behavior. The most effective strategy ties together the elements of this software, which is known as the marketing stack. With this insight about the target market, not only can the marketing team serve relevant messages to the right people at the right time, it can also anticipate their needs and perhaps even create the products their customer base didn't even know it wanted. Better information allows for better decisions, better targeting, and better reach. Big data has become an indispensable tool for the most effective marketers in the business, and it's becoming a necessity for businesses that want to thrive. Remaining relevant as the marketplace evolves requires a full understanding and application of big data, and The Big Data-Driven Business provides the practical guidance businesses need.

refabricating ARCHITECTURE

How Manufacturing Methodologies are Poised to Transform Building Construction
Author: Stephen Kieran,James Timberlake
Publisher: McGraw Hill Professional
ISBN: 0071709088
Category: Architecture
Page: 175
View: 1445

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This thought-provoking book presents a compelling argument for moving architecture from a part-by-part, linear approach to an integrated one that brings together technology, materials, and production methods. Using examples from several industries that have successfully made the change to an integrated component approach, these visionary authors lay the groundwork for a dramatic and much-needed change in the building industry. * Packed with graphics that illustrate how and why change is needed * Examples from the auto, shipbuilding, and aerospace industries illustrating how to improve quality while saving time and money * Redefines the roles of architects, materials scientists, process engineers, and contractors

The Weapon Wizards

How Israel Became a High-Tech Military Superpower
Author: Yaakov Katz,Amir Bohbot
Publisher: St. Martin's Press
ISBN: 1250088348
Category: Technology & Engineering
Page: 304
View: 5974

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"A lively account of Israel's evolving military prowess...if The Weapon Wizards were a novel, it would be one written by Horatio Alger; if it were a biblical allegory, it would be the story of David and Goliath." —The New York Times Book Review From drones to satellites, missile defense systems to cyber warfare, Israel is leading the world when it comes to new technology being deployed on the modern battlefield. The Weapon Wizards shows how this tiny nation of 8 million learned to adapt to the changes in warfare and in the defense industry and become the new prototype of a 21st century superpower, not in size, but rather in innovation and efficiency—and as a result of its long war experience. Sitting on the front lines of how wars are fought in the 21st century, Israel has developed in its arms trade new weapons and retrofitted old ones so they remain effective, relevant, and deadly on a constantly-changing battlefield. While other countries begin to prepare for these challenges, they are looking to Israel—and specifically its weapons—for guidance. Israel is, in effect, a laboratory for the rest of the world. How did Israel do it? And what are the military and geopolitical implications of these developments? These are some of the key questions Yaakov Katz and Amir Bohbot address. Drawing on a vast amount of research, and unparalleled access to the Israeli defense establishment, this book is a report directly from the front lines.

The Upstarts

How Uber, Airbnb, and the Killer Companies of the New Silicon Valley Are Changing the World
Author: Brad Stone
Publisher: Little, Brown
ISBN: 0316388386
Category: Business & Economics
Page: 384
View: 7669

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ONE OF AMAZON'S BEST BOOKS OF 2017 A look deep inside the new Silicon Valley, from the New York Times bestselling author of The Everything Store Ten years ago, the idea of getting into a stranger's car, or a walking into a stranger's home, would have seemed bizarre and dangerous, but today it's as common as ordering a book online. Uber and Airbnb have ushered in a new era: redefining neighborhoods, challenging the way governments regulate business, and changing the way we travel. In the spirit of iconic Silicon Valley renegades like Steve Jobs and Bill Gates, another generation of entrepreneurs is using technology to upend convention and disrupt entire industries. These are the upstarts, idiosyncratic founders with limitless drive and an abundance of self-confidence. Led by such visionaries as Travis Kalanick of Uber and Brian Chesky of Airbnb, they are rewriting the rules of business and often sidestepping serious ethical and legal obstacles in the process. The Upstarts is the definitive story of two new titans of business and a dawning age of tenacity, conflict and wealth. In Brad Stone's riveting account of the most radical companies of the new Silicon Valley, we discover how it all happened and what it took to change the world.

Managing Service Productivity

Using Frontier Efficiency Methodologies and Multicriteria Decision Making for Improving Service Performance
Author: Ali Emrouznejad,Emilyn Cabanda
Publisher: Springer
ISBN: 3662434377
Category: Business & Economics
Page: 394
View: 1650

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This volume describes how frontier efficiency methodologies such as Data Envelopment Analysis (DEA) and other techniques such as multi-criteria decision making can help service industries to improve their performance by providing a ranking of best-practice efficient service units and by identifying sources of inefficiency for each service unit. It explains how they can be used to determine potential improvement targets for each of the inefficient service units, to identify peers for each service organization and to provide a basis for continuous performance improvement. Presenting applications in a variety of industries, this book will be useful for the service management to improve service productivity, profitability, sustainability and quality and effectiveness of service deliveries. A free trial version of the World’s leading Data Envelopment Analysis Software (PIM-DEA) is available for readers of this book.

Aircraft Finance

Strategies for Managing Capital Costs in a Turbulent Industry
Author: Bijan Vasigh,Reza Taleghani,Darryl Jenkins
Publisher: J. Ross Publishing
ISBN: 1604270713
Category: Business & Economics
Page: 408
View: 2491

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This title presents a flexible valuation and decision-making tool for financial planners, airlines, lease companies, bankers, insurance companies, and aircraft manufacturers.

Service Strategy in Action

A Practical Guide for Growing Your B2B Service and Solution Business
Author: Christian Kowalkowski,Wolfgang Ulaga
Publisher: N.A
ISBN: 9780692819104
Category: Business enterprises
Page: 324
View: 4873

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In today's competitive global markets, simply making a great product is not enough. To achieve profitable growth and stand out among competitors, you must start to strategically compete through service and innovative solutions for business customers. Professors Christian Kowalkowski and Wolfgang Ulaga guide you how to shift your business from a goods-centric to a service-savvy model. The authors' proprietary twelve-step roadmap to profitable service growth will help you break out of a narrow product-centric logic and discover how to � determine if your company is "fit-for-service," � make the most of your existing services, � innovate and create value-added services and customer solutions beyond your products, � embed a true service-centric culture in your organization, � drive change and align your service strategy with corporate goals, � transform your product-centric sales force into a service-savvy sales organization, � design an organizational structure that promotes service growth, and � align your interests with distributors and partners. Kowalkowski and Ulaga's twelve-step roadmap is based on rigorous research and long-standing experience working with businesses. They have worked with hundreds of managers in industrial and professional services companies, conducted research projects, led executive workshops, and published numerous articles in scientific and managerial journals, including Harvard Business Review, among others. Here, they share not only their own insights but the lessons learned from successful case studies and years of extensive research.

The Crisis Management Cycle

Theory and Practice
Author: Christer Pursiainen
Publisher: Routledge
ISBN: 1317243234
Category: Health & Fitness
Page: 186
View: 2846

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The Crisis Management Cycle is the first holistic, multidisciplinary introduction to the dynamic field of crisis management theory and practice. By drawing together the different theories and concepts of crisis management literature and practice, this book develops a theoretical framework of analysis that can be used by both students and practitioners alike. Each stage of the crisis cycle is explored in turn: Risk assessment Prevention Preparedness Response Recovery Learning Stretching across disciplines as diverse as safety studies, business studies, security studies, political science and behavioural science, The Crisis Management Cycle provides a robust grounding in crisis management that will be invaluable to both students and practitioners worldwide.

Big Data

Using SMART Big Data, Analytics and Metrics To Make Better Decisions and Improve Performance
Author: Bernard Marr
Publisher: John Wiley & Sons
ISBN: 1118965787
Category: Business & Economics
Page: 256
View: 4937

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Convert the promise of big data into real world results There is so much buzz around big data. We all need to know what it is and how it works - that much is obvious. But is a basic understanding of the theory enough to hold your own in strategy meetings? Probably. But what will set you apart from the rest is actually knowing how to USE big data to get solid, real-world business results - and putting that in place to improve performance. Big Data will give you a clear understanding, blueprint, and step-by-step approach to building your own big data strategy. This is a well-needed practical introduction to actually putting the topic into practice. Illustrated with numerous real-world examples from a cross section of companies and organisations, Big Data will take you through the five steps of the SMART model: Start with Strategy, Measure Metrics and Data, Apply Analytics, Report Results, Transform. Discusses how companies need to clearly define what it is they need to know Outlines how companies can collect relevant data and measure the metrics that will help them answer their most important business questions Addresses how the results of big data analytics can be visualised and communicated to ensure key decisions-makers understand them Includes many high-profile case studies from the author's work with some of the world's best known brands

The Urban Farmer

Growing Food for Profit on Leased and Borrowed Land
Author: Curtis Stone
Publisher: New Society Publishers
ISBN: 1771421916
Category: Gardening
Page: 288
View: 7515

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There are twenty million acres of lawns in North America. In their current form, these unproductive expanses of grass represent a significant financial and environmental cost. However, viewed through a different lens, they can also be seen as a tremendous source of opportunity. Access to land is a major barrier for many people who want to enter the agricultural sector, and urban and suburban yards have huge potential for would-be farmers wanting to become part of this growing movement. The Urban Farmer is a comprehensive, hands-on, practical manual to help you learn the techniques and business strategies you need to make a good living growing high-yield, high-value crops right in your own backyard (or someone else's). Major benefits include: Low capital investment and overhead costs Reduced need for expensive infrastructure Easy access to markets Growing food in the city means that fresh crops may travel only a few blocks from field to table, making this innovative approach the next logical step in the local food movement. Based on a scalable, easily reproduced business model, The Urban Farmer is your complete guide to minimizing risk and maximizing profit by using intensive production in small leased or borrowed spaces. Curtis Stone is the owner/operator of Green City Acres, a commercial urban farm growing vegetables for farmers markets, restaurants, and retail outlets. During his slower months, Curtis works as a public speaker, teacher, and consultant, sharing his story to inspire a new generation of farmers.

The Power of Ted

The Empowerment Dynamic
Author: David Emerald
Publisher: Polaris Publishing Group
ISBN: 9780996871808
Category: Psychology
Page: N.A
View: 604

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The Power of TED* (*The Empowerment Dynamic) is your guide for learning and growing through the difficulties of your life. You will walk with David, the main character, and his wise guides, Ted and Sophia, as David shares why he feels victimized by life. They show David how he can move from feeling like a Victim to being a Creator of his own life. Learning how to shift out of the drama-of-the-moment into a life of empowerment and choice is the priceless gift it teaches. Its message resonates with all people who, at various times in their lives, feel victimized by life's drama. This 10th Anniversary Edition conveys a message of hope that all of life, whether at home or work, can be transformed to create satisfying and fulfilling relationships.

Building Professional Services

The Sirens' Song
Author: Thomas Lah,Steve O'Connor,Mitchel Peterson
Publisher: Prentice Hall
ISBN: 9780132762106
Category: Computers
Page: 384
View: 6309

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Coverage includes: chartering, organizing, and establishing metrics for professional services; addressing the unique challenges faced by professional services in traditional product companies; and managing a professional services business at every stage of its lifecycle.

The Theory and Practice of Online Learning


Author: Terry Anderson
Publisher: Athabasca University Press
ISBN: 1897425082
Category: Computers
Page: 472
View: 8301

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Neither an academic tome nor a prescriptive 'how to' guide, The Theory and Practice of Online Learning is an illuminating collection of essays by practitioners and scholars active in the complex field of distance education. Distance education has evolved significantly in its 150 years of existence. For most of this time, it was an individual pursuit defined by infrequent postal communication. But recently, three more developmental generations have emerged, supported by television and radio, teleconferencing, and computer conferencing. The early 21st century has produced a fifth generation, based on autonomous agents and intelligent, database-assisted learning, that has been referred to as Web 2.0. The second edition of "The Theory and Practice of Online Learning" features updates in each chapter, plus four new chapters on current distance education issues such as connectivism and social software innovations.

The Corporate Brand


Author: Nicholas Ind
Publisher: NYU Press
ISBN: 0814737625
Category: Business & Economics
Page: 184
View: 6861

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Regardless of the service or products it provides, a company's corporate brand is responsible for its image and reputation in the minds of its products' consumers. And yet companies rarely focus on what leads to a successful corporate brand, concentrating their energy instead on their individual brand name products. In The Corporate Brand, Nicholas Ind argues strongly for a new focus on corporate brand development. Ind argues that organizations must use all forms of communication, including performance of specific products, employees' services, and advertising, to build effective interactive relationships with their customers. The Corporate Brand elucidates the methods used by successful corporate brands to build and maintain both "corporate identity" and reputation.