Ambient Findability

What We Find Changes Who We Become
Author: Peter Morville
Publisher: "O'Reilly Media, Inc."
ISBN: 9780596553012
Category: Computers
Page: 208
View: 5412

Continue Reading →

How do you find your way in an age of information overload? How can you filter streams of complex information to pull out only what you want? Why does it matter how information is structured when Google seems to magically bring up the right answer to your questions? What does it mean to be "findable" in this day and age? This eye-opening new book examines the convergence of information and connectivity. Written by Peter Morville, author of the groundbreaking Information Architecture for the World Wide Web, the book defines our current age as a state of unlimited findability. In other words, anyone can find anything at any time. Complete navigability. Morville discusses the Internet, GIS, and other network technologies that are coming together to make unlimited findability possible. He explores how the melding of these innovations impacts society, since Web access is now a standard requirement for successful people and businesses. But before he does that, Morville looks back at the history of wayfinding and human evolution, suggesting that our fear of being lost has driven us to create maps, charts, and now, the mobile Internet. The book's central thesis is that information literacy, information architecture, and usability are all critical components of this new world order. Hand in hand with that is the contention that only by planning and designing the best possible software, devices, and Internet, will we be able to maintain this connectivity in the future. Morville's book is highlighted with full color illustrations and rich examples that bring his prose to life. Ambient Findability doesn't preach or pretend to know all the answers. Instead, it presents research, stories, and examples in support of its novel ideas. Are we truly at a critical point in our evolution where the quality of our digital networks will dictate how we behave as a species? Is findability indeed the primary key to a successful global marketplace in the 21st century and beyond. Peter Morville takes you on a thought-provoking tour of these memes and more -- ideas that will not only fascinate but will stir your creativity in practical ways that you can apply to your work immediately. "A lively, enjoyable and informative tour of a topic that's only going to become more important." --David Weinberger, Author, Small Pieces Loosely Joined and The Cluetrain Manifesto "I envy the young scholar who finds this inventive book, by whatever strange means are necessary. The future isn't just unwritten--it's unsearched." --Bruce Sterling, Writer, Futurist, and Co-Founder, The Electronic Frontier Foundation "Search engine marketing is the hottest thing in Internet business, and deservedly so. Ambient Findability puts SEM into a broader context and provides deeper insights into human behavior. This book will help you grow your online business in a world where being found is not at all certain." --Jakob Nielsen, Ph.D., Author, Designing Web Usability: The Practice of Simplicity "Information that's hard to find will remain information that's hardly found--from one of the fathers of the discipline of information architecture, and one of its most experienced practitioners, come penetrating observations on why findability is elusive and how the act of seeking changes us." --Steve Papa, Founder and Chairman, Endeca "Whether it's a fact or a figure, a person or a place, Peter Morville knows how to make it findable. Morville explores the possibilities of a world where everything can always be found--and the challenges in getting there--in this wide-ranging, thought-provoking book." --Jesse James Garrett, Author, The Elements of User Experience "It is easy to assume that current searching of the World Wide Web is the last word in finding and using information. Peter Morville shows us that search engines are just the beginning. Skillfully weaving together information science research with his own extensive experience, he develops for the reader a feeling for the near future when information is truly findable all around us. There are immense implications, and Morville's lively and humorous writing brings them home." --Marcia J. Bates, Ph.D., University of California Los Angeles "I've always known that Peter Morville was smart. After reading Ambient Findability, I now know he's (as we say in Boston) wicked smart. This is a timely book that will have lasting effects on how we create our future. --Jared Spool, Founding Principal, User Interface Engineering "In Ambient Findability, Peter Morville has put his mind and keyboard on the pulse of the electronic noosphere. With tangible examples and lively writing, he lays out the challenges and wonders of finding our way in cyberspace, and explains the mutually dependent evolution of our changing world and selves. This is a must read for everyone and a practical guide for designers." --Gary Marchionini, Ph.D., University of North Carolina "Find this book! Anyone interested in making information easier to find, or understanding how finding and being found is changing, will find this thoroughly researched, engagingly written, literate, insightful and very, very cool book well worth their time. Myriad examples from rich and varied domains and a valuable idea on nearly every page. Fun to read, too! --Joseph Janes, Ph.D., Founder, Internet Public Library

Ambient Findability

What We Find Changes Who We Become
Author: Peter Morville
Publisher: "O'Reilly Media, Inc."
ISBN: 0596007655
Category: Business & Economics
Page: 188
View: 678

Continue Reading →

Looks at the social aspects of information retrieval and the technology of searching the Internet for all kinds of information.

Search Patterns

Design for Discovery
Author: Peter Morville,Jeffery Callender
Publisher: "O'Reilly Media, Inc."
ISBN: 9781449383060
Category: Computers
Page: 192
View: 4073

Continue Reading →

What people are saying about Search Patterns "Search Patterns is a delight to read -- very thoughtful and thought provoking. It's the most comprehensive survey of designing effective search experiences I've seen." --Irene Au, Director of User Experience, Google "I love this book! Thanks to Peter and Jeffery, I now know that search (yes, boring old yucky who cares search) is one of the coolest ways around of looking at the world." --Dan Roam, author, The Back of the Napkin (Portfolio Hardcover) "Search Patterns is a playful guide to the practical concerns of search interface design. It contains a bonanza of screenshots and illustrations that capture the best of today's design practices and presents a fresh perspective on the broader role of search and discovery." --Marti Hearst, Professor, UC Berkeley and author, Search User Interfaces (Cambridge University Press) "It's not often I come across a book that asks profound questions about a fundamental human activity, and then proceeds to answer those questions with practical observations and suggestions. Search Patterns is an expedition into the heart of the web and human cognition, and for me it was a delightful journey that delivered scores of insights." --Dave Gray, Founder and Chairman, XPLANE "Search is swiftly transforming everything we know, yet people don't understand how mavens design search: by stacking breadcrumbs, scenting widgets, and keeping eyeballs on the engine. I urge you to put your eyeballs on this unique and important book." --Bruce Sterling, Writer, Futurist, and Co-Founder, The Electronic Frontier Foundation "As one who searches a lot (and often ends up frustrated), Search Patterns is a revelation." --Nigel Holmes, Designer, Theorist, and Principal, Explanation Graphics "Search Patterns is a fabulous must-have book! Inside, you'll learn the whys and wheres of practically every modern search design trick and technique." --Jared Spool, CEO and Founder, User Interface Engineering Search is among the most disruptive innovations of our time. It influences what we buy and where we go. It shapes how we learn and what we believe. In this provocative and inspiring book, you'll explore design patterns that apply across the categories of web, ecommerce, enterprise, desktop, mobile, social, and real-time search and discovery. Filled with colorful illustrations and examples, Search Patterns brings modern information retrieval to life, covering such diverse topics as relevance, faceted navigation, multi-touch, personalization, visualization, multi-sensory search, and augmented reality. By drawing on their own experience-as well as best practices and evidence-based research-the authors not only offer a practical guide to help you build effective search applications, they also challenge you to imagine the future of discovery. You'll find Search Patterns intriguing and invaluable, whether you're a web practitioner, mobile designer, search entrepreneur, or just interested in the topic. Discover a pattern language for search that embraces user psychology and behavior, information architecture, interaction design, and emerging technology Boost enterprise efficiency and e-commerce sales Enable mobile users to achieve goals, complete tasks, and find what they need Drive design innovation for search interfaces and applications

Designing the Search Experience

The Information Architecture of Discovery
Author: Tony Russell-Rose,Tyler Tate
Publisher: Newnes
ISBN: 0123969816
Category: Computers
Page: 303
View: 6294

Continue Reading →

Search is not just a box and ten blue links. Search is a journey: an exploration where what we encounter along the way changes what we seek. In this book, the authors weave together the theories of information seeking with the practice of user interface design.

Intertwingled

Information Changes Everything
Author: Peter Morville
Publisher: N.A
ISBN: 9780692225585
Category: Big data
Page: 198
View: 8097

Continue Reading →

This is a book about everything. Or, to be precise, it explores how everything is connected from code to culture. We think we're designing software, services, and experiences, but we're not. We are intervening in ecosystems. Until we open our minds, we will forever repeat our mistakes. In this spirited tour of information architecture and systems thinking, Peter Morville connects the dots between authority, Buddhism, classification, synesthesia, quantum entanglement, and volleyball. In 1974 when Ted Nelson wrote "everything is deeply intertwingled," he hoped we might realize the true potential of hypertext and cognition. This book follows naturally from that.

Search Analytics for Your Site

Conversations with Your Customers
Author: Louis Rosenfeld
Publisher: Rosenfeld Media
ISBN: 1933820047
Category: Computers
Page: 224
View: 2646

Continue Reading →

Any organization that has a searchable web site or intranet is sitting on top of hugely valuable and usually under-exploited data: logs that capture what users are searching for, how often each query was searched, and how many results each query retrieved. Search queries are gold: they are real data that show us exactly what users are searching for in their own words. This book shows you how to use search analytics to carry on a conversation with your customers: listen to and understand their needs, and improve your content, navigation and search performance to meet those needs.

Smart Things

Ubiquitous Computing User Experience Design
Author: Mike Kuniavsky
Publisher: Elsevier
ISBN: 9780080954080
Category: Computers
Page: 336
View: 1586

Continue Reading →

The world of smart shoes, appliances, and phones is already here, but the practice of user experience (UX) design for ubiquitous computing is still relatively new. Design companies like IDEO and frogdesign are regularly asked to design products that unify software interaction, device design and service design -- which are all the key components of ubiquitous computing UX -- and practicing designers need a way to tackle practical challenges of design. Theory is not enough for them -- luckily the industry is now mature enough to have tried and tested best practices and case studies from the field. Smart Things presents a problem-solving approach to addressing designers' needs and concentrates on process, rather than technological detail, to keep from being quickly outdated. It pays close attention to the capabilities and limitations of the medium in question and discusses the tradeoffs and challenges of design in a commercial environment. Divided into two sections, frameworks and techniques, the book discusses broad design methods and case studies that reflect key aspects of these approaches. The book then presents a set of techniques highly valuable to a practicing designer. It is intentionally not a comprehensive tutorial of user-centered design'as that is covered in many other books'but it is a handful of techniques useful when designing ubiquitous computing user experiences. In short, Smart Things gives its readers both the "why" of this kind of design and the "how," in well-defined chunks. Tackles design of products in the post-Web world where computers no longer have to be monolithic, expensive general-purpose devices Features broad frameworks and processes, practical advice to help approach specifics, and techniques for the unique design challenges Presents case studies that describe, in detail, how others have solved problems, managed trade-offs, and met successes

Information Architecture

An Emerging 21st Century Profession
Author: Earl Morrogh
Publisher: N.A
ISBN: 9780130967466
Category: Business & Economics
Page: 194
View: 9423

Continue Reading →

This state-of-the-art look at the emerging profession of Information Architecture shows readers from a broad range of technical areas—e.g., visual design, information design, library science, information science, and human-computer interaction —how this new multidisciplinary profession integrates the skills and practices of their respective professions. An important complement to typical IA books (which focus only on the “how to” of designing and building web sites), this foundations book explores IA from its historical roots to its exciting future, showing how this new profession requires a comprehensive knowledge of a highly complex design process, using a variety of media and technologies, for the purpose of creating information environments that are beautiful, valuable, and easy to use. Information Architecture: From Craft to Profession. The Spoken Word. The Written Word. The Printed Word. The Telegraph. The Telephone. The Radio. Television. ENIAC. ERMA. The Alto. The PC Evolution. Internauts. ARPAnet. Email. WWW. Info Glut, Info Trash, Info Hype, and Info Stress. IA: The Process, The Practitioner, The Profession. Educating Information Architects. Envisioning the Future of IA. For Information Architects, Interaction Designers, User Experience Designers, Information Designers, Human-computer Interaction Designers, Web Masters, Interface Designers, Information Scientists, Information Technologists, Information Technology Specialists.

Librarians as Community Partners

An Outreach Handbook
Author: Carol Smallwood
Publisher: American Library Association
ISBN: 0838910068
Category: Language Arts & Disciplines
Page: 204
View: 9115

Continue Reading →

Including 64 focused snapshots of outreach in action, this resource reflects the creative solutions of librarians searching for new and innovative ways to build programs that meet customer needs while expanding the librarys scope into the community.

Keeping Found Things Found: The Study and Practice of Personal Information Management


Author: William Jones
Publisher: Morgan Kaufmann
ISBN: 9780080554150
Category: Computers
Page: 448
View: 341

Continue Reading →

Keeping Found Things Found: The Study and Practice of Personal Information Management is the first comprehensive book on new 'favorite child' of R&D at Microsoft and elsewhere, personal information management (PIM). It provides a comprehensive overview of PIM as both a study and a practice of the activities people do, and need to be doing, so that information can work for them in their daily lives. It explores what good and better PIM looks like, and how to measure improvements. It presents key questions to consider when evaluating any new PIM informational tools or systems. This book is designed for R&D professionals in HCI, data mining and data management, information retrieval, and related areas, plus developers of tools and software that include PIM solutions. Focuses exclusively on one of the most interesting and challenging problems in today's world Explores what good and better PIM looks like, and how to measure improvements Presents key questions to consider when evaluating any new PIM informational tools or systems

Designing Search

UX Strategies for eCommerce Success
Author: Greg Nudelman
Publisher: John Wiley & Sons
ISBN: 1118109953
Category: Computers
Page: 496
View: 1220

Continue Reading →

Best practices, practical advice, and design ideas for successful ecommerce search A glaring gap has existed in the market for a resource that offers a comprehensive, actionable design patterns and design strategies for ecommerce search—but no longer. With this invaluable book, user experience designer and user researcher Greg Nudelman shares his years of experience working on popular ecommerce sites as he tackles even the most difficult ecommerce search design problems. Nudelman helps you create highly effective and intuitive ecommerce search design solutions and he takes a unique forward-thinking look at trends such as integrating searching with browsing to create a single-finding user interface. Offers much-needed insight on how to create ecommerce search experiences that truly benefit online shoppers Juxtaposes examples of common design pitfalls against examples of highly effective ecommerce search design solutions Presents comprehensive guidance on ecommerce search design strategies for the Web, mobile phone applications, and new tablet devices Shares the author's years of unique experience working with ecommerce from the perspective of the user’s experience Designing ecommerce Search is mandatory reading if you are interested in orchestrating successful ecommerce search strategies.

The Intellectual Foundation of Information Organization


Author: Elaine Svenonius
Publisher: MIT Press
ISBN: 9780262194334
Category: Language Arts & Disciplines
Page: 255
View: 2867

Continue Reading →

Integrating the disparate disciplines of descriptive cataloging, subject cataloging, indexing, and classification, the book adopts a conceptual framework that views the process of organizing information as the use of a special language of description called a bibliographic language.

The Discipline of Organizing: Informatics Edition


Author: Robert J. Glushko
Publisher: "O'Reilly Media, Inc."
ISBN: 1491997257
Category: Computers
Page: 600
View: 5646

Continue Reading →

We organize things. We organize information, information about things, and information about information. Organizing is a fundamental issue in many professional fields, but these fields have only limited agreement in how they approach problems of organizing and in what they seek as their solutions. The Discipline of Organizing synthesizes insights from library science, information science, computer science, cognitive science, systems analysis, business, and other disciplines to create an Organizing System for understanding organizing. This framework is robust and forward-looking, enabling effective sharing of insights and design patterns between disciplines that weren't possible before. The 4th edition of this award-winning and widely adopted text adds content to bridge between the foundations of organizing systems and the new statistical and computational techniques of data science because at its core, data science is about how resources are described and organized. The 4th edition reframes descriptive statistics as organizing techniques, expands the treatment of classification to include computational methods, and incorporates many new examples of data-driven resource selection, organization, maintenance, and personalization. The Informatics edition contains all the new content related to data science, but omits the discipline-specific content about library science, museums, and document archives.

Scrolling Forward

Making Sense of Documents in the Digital Age
Author: David M. Levy
Publisher: Skyhorse Publishing, Inc.
ISBN: 1628723971
Category: Social Science
Page: 268
View: 3356

Continue Reading →

Like Henry Petroski’s The Pencil, David Levy’s Scrolling Forward takes a common, everyday object, the document, and illuminates what it reveals about us, both in the past and in the digital age. We are surrounded daily by documents of all kinds—letters and credit card receipts, business memos and books, television images and web pages—yet we rarely stop to reflect on their significance. Now, in this period of digital transition, our written forms as well as our reading and writing habits are being disturbed and transformed by new technologies and practices. An expert on information and written forms, and a former researcher for the document pioneer Xerox, Levy masterfully navigates these concerns, offering reassurance while sharing his own excitement about many of the new kinds of emerging documents. He demonstrates how today’s technologies, particularly the personal computer and the World Wide Web, are having analogous effects to past inventions—such as paper, the printing press, writing implements, and typewriters—in shaping how we use documents and the forms those documents take. Scrolling Forward lets us see the continuity between the written forms of today and those of the past.

Pervasive Information Architecture

Designing Cross-Channel User Experiences
Author: Andrea Resmini,Luca Rosati
Publisher: Elsevier
ISBN: 9780123820952
Category: Computers
Page: 272
View: 1699

Continue Reading →

Pervasive Information Architecture explains the ‘why’ and ‘how’ of pervasive information architecture (IA) through detailed examples and real-world stories. It offers insights about trade-offs that can be made and techniques for even the most unique design challenges. The book will help readers master agile information structures while meeting their unique needs on such devices as smart phones, GPS systems, and tablets. The book provides examples showing how to: model and shape information to adapt itself to users’ needs, goals, and seeking strategies; reduce disorientation and increase legibility and way-finding in digital and physical spaces; and alleviate the frustration associated with choosing from an ever-growing set of information, services, and goods. It also describes relevant connections between pieces of information, services and goods to help users achieve their goals. This book will be of value to practitioners, researchers, academics, andstudents in user experience design, usability, information architecture, interaction design, HCI, web interaction/interface designer, mobile application design/development, and information design. Architects and industrial designers moving into the digital realm will also find this book helpful. Master agile information structures while meeting the unique user needs on such devices as smart phones, GPS systems, and tablets Find out the ‘why’ and ‘how’ of pervasive information architecture (IA) through detailed examples and real-world stories Learn about trade-offs that can be made and techniques for even the most unique design challenges

Information Architecture for the World Wide Web

Designing Large-Scale Web Sites
Author: Peter Morville,Louis Rosenfeld
Publisher: "O'Reilly Media, Inc."
ISBN: 9780596553807
Category: Computers
Page: 528
View: 3211

Continue Reading →

The post-Ajaxian Web 2.0 world of wikis, folksonomies, and mashups makes well-planned information architecture even more essential. How do you present large volumes of information to people who need to find what they're looking for quickly? This classic primer shows information architects, designers, and web site developers how to build large-scale and maintainable web sites that are appealing and easy to navigate. The new edition is thoroughly updated to address emerging technologies -- with recent examples, new scenarios, and information on best practices -- while maintaining its focus on fundamentals. With topics that range from aesthetics to mechanics, Information Architecture for the World Wide Web explains how to create interfaces that users can understand right away. Inside, you'll find: An overview of information architecture for both newcomers and experienced practitioners The fundamental components of an architecture, illustrating the interconnected nature of these systems. Updated, with updates for tagging, folksonomies, social classification, and guided navigation Tools, techniques, and methods that take you from research to strategy and design to implementation. This edition discusses blueprints, wireframes and the role of diagrams in the design phase A series of short essays that provide practical tips and philosophical advice for those who work on information architecture The business context of practicing and promoting information architecture, including recent lessons on how to handle enterprise architecture Case studies on the evolution of two large and very different information architectures, illustrating best practices along the way How do you document the rich interfaces of web applications? How do you design for multiple platforms and mobile devices? With emphasis on goals and approaches over tactics or technologies, this enormously popular book gives you knowledge about information architecture with a framework that allows you to learn new approaches -- and unlearn outmoded ones.

Everything I Know about Marketing I Learned From Google


Author: Aaron Goldman
Publisher: McGraw Hill Professional
ISBN: 9780071746212
Category: Business & Economics
Page: 341
View: 938

Continue Reading →

Want Market Share? Google It! “Google is a once-in-a-generation company. Aaron Goldman has written an essential book that goes beyond telling us how Google became so important to explaining why the revolution it’s leading will affect everyone in media and marketing.” —Brian Morrissey, Digital Editor, Adweek “An insightful tour of the elements that have made Google successful combined with a usable guide on how to apply this learning to your business.” —Rishad Tobaccowala , Chief Strategy & Innovation Officer, Vivaki About the Book You know you’ve hit it big when your name becomes a verb—and no one knows that better than Google. In just over 10 years, Google has become the world’s most valuable brand, consistently dominating its category and generating $6 billion in revenue per quarter. How does Google do it? In a word: marketing. You may not think Google does much marketing. Indeed, it doesn’t do a lot of what has traditionally been viewed as marketing. But in today’s digital world, marketing has taken new shape—and Google is at the cutting edge. In Everything I Know about Marketing I Learned from Google, digital marketing expert Aaron Goldman offers 20 powerful lessons straight from Google’s playbook. Taking you deep into the inner workings of the Googleplex (which are simpler than you think), Goldman provides the knowledge and tools you need to build and grow your brand (which is also simpler than you think). Along the way, he shows how Google’s tactics are being used by a wide range of successful corporations, from Apple to Zappos. Key principles include: Tap into the Wisdom of Crowds: Get the signals you need directly from your customers Keep It Simple, Stupid: Craft messages people can grasp in a nanosecond and pass along Don’t Interrupt: Join the conversation— but avoid disrupting it Act Like Content: Provide value, not sales pitches Test Everything: Take no detail of your program for granted; you can always improve Show Off Your Assets: Distribute your brand everywhere The beauty of it all is that these Googley lessons can be applied to every aspect of marketing, in organizations of any size. Whether you run a PR department in a multinational corporation or serve as the sole marketer in a small business, these tactics work. In its mission to “organize the world’s information,” Google has rewritten the book on marketing. Use Everything I Know about Marketing I Learned from Google to remake your own organization’s marketing—and engage more customers than ever.

Small Pieces Loosely Joined

A Unified Theory Of The Web
Author: David Weinberger
Publisher: Basic Books
ISBN: 0786730455
Category: History
Page: 240
View: 3537

Continue Reading →

In this insightful social commentary, David Weinberger goes beyond misdirected hype to reveal what is truly revolutionary about the Web. Just as Marshall McLuhan forever altered our view of broadcast media, Weinberger shows that the Web is transforming not only social institutions but also bedrock concepts of our world such as space, time, self, knowledge-even reality itself. Through stories of life on the Web, a unique take on Web sites, and a pervasive sense of humor, Weinberger is the first to put the Web into the social and intellectual context we need to begin assessing its true impact on our lives. The irony, according to Weinberger, is that this seemingly weird new technology is more in tune with our authentic selves than is the modern world. Funny, provocative, and ultimately hopeful, Small Pieces Loosely Joined makes us look at the Web as never before.

When Search Meets Web Usability


Author: Shari Thurow,Nick Musica
Publisher: New Riders
ISBN: 9780321648150
Category: Computers
Page: 208
View: 8235

Continue Reading →

This book delivers a proactive approach to building an effective Web site that is search engine friendly and will result in better search rankings. It outlines the steps needed to bridge the gap between a Google search and a Web site, and also improve the users' experience once they get to the site. By understanding the wide variety of information-seeking strategies and the individual behaviors associated with them, this book helps information architects, Web designers/developers, SEOs/SEMs, and usability professionals build better interfaces and functionality into Web sites. Creating a satisfying user experience is the key to maximizing search effectiveness and getting conversions.